Marketing Day: April 12, 2012

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  • ICANN Extends Domain Application Deadline After Technical Issue

    The Internet Corporation for Assigned Names and Numbers (ICANN) has extended its deadline for applications for new generic top-level domains (gTLDs) after discovering a “technical issue” with its software. The deadline, which was originally set for tonight, has been extended until next Friday, April 20th. In its announcement, ICANN explained the deadline delay: ICANN constantly [...]

  • Facebook Offers Up More Data To Download, Includes IP Address Data

    On the heels of the recent Facebook employee/employer scandal Facebook is beefing up the data included within their download feature. The most important addition? IP addresses. Users will now be able to download a copy of all IP address activity that is occurring on the account. Additional information that can now be downloaded are previous names and [...]

  • Expand Your App’s Reach By Teaching It A New Language

    With a population of over 300 million people, and over 100 million smartphones sold, it’s easy to see why the United States is the first target for most software developers — app developers included. More than half of the smartphones sold in the United States are Android phones. That number has been steadily rising since [...]

  • If Google’s Really Proud Of Google+, It Should Share Some Real User Figures

    Google+ now has 170 million users. Well, 170 million who have “upgraded” to Google+, whatever that means. It’s the latest in crazy numbers from Google. The people who actually do use Google+ as a social network deserve better than this PR spin. It’s time for Google to properly report their numbers, lest outsiders begin believing [...]

  • Back To School (Email Addresses That Is) – Facebook Adds Groups For Schools

    The world’s largest social networking site is going back to its roots … well kinda. When Facebook launched having a college email address was a requirement to join. Those days are long gone, but they are bringing back email-based verification for a new feature, “Groups For Schools.” These new groups are based around a particular school [...]

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About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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