Marketing Day: August 6, 2013

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web.

From Marketing Land:

  • Facebook Updates News Feed Algorithm With New “Story Bumping” & “Last Actor” Factors Facebook is changing the way it ranks organic posts that are eligible to show up in its users’ News Feeds. The company announced two new factors — “Story Bumping” and “Last Actor” — during a media session today, and also promised more transparency in the future about how and why certain posts show for certain [...]
  • Social Media Experts Marty Weintraub And Merry Morud Speaking Thursday On DMD Webcast This Thursday, August 8 at 1 PM EDT, our sister site, Digital Marketing Depot, will host a webcast featuring Marty Weintraub and Merry Morud of aimClear. If you’ve attended any of Marty’s presentations at Search Marketing Expo, you’ll know that you’re in for a treat. The title of Thursday’s webcast is “Social Content Distribution for [...]
  • Study: Nielsen Research Proves Twitter Impact On TV Ratings Is A 2-Way Street Nielsen released an independent Twitter Causation study today that proves Twitter activity influences Live TV Ratings, while Live TV Ratings simultaneously impact program-related Tweet volume. The study set out to discover if Tweets were driving TV Ratings, or if TV Ratings increased Twitter activity around shows already being watched. According to the research findings, while [...]
  • Topsy Enhances Keyword Analytics & Sentiment Tracking For All Terms, Includes Every Tweet Since July 2010 Today, leading social search and analytics site, Topsy, is gaining some (free) major upgrades that will make marketers giddy. Topsy will now be offering access to exact statistics around any search term/phrase including sentiment analysis. Previously, this data was listed on Topsy for “significant Tweets” only, but moving forward, users will be able to view [...]
  • Google Provides AdSense Apps For iOS & Android Google has officially launched official Google-made AdSense apps for iOS and Android. The Android version went live in the Google Play Store on July 31st, and the iOS version went live in the Apple App Store last night. The apps pretty much offer the same features, which include: Earnings overview reporting Earnings by top sites [...]
  • 4 Things About Social Media I Learned The Hard Way Over the last five years of social media experience, I’ve made many mistakes. Most of them could have been avoided, but I learned quite a lot from them. Like they say, there are no mistakes — just experiences. It’s all about designing your network. It might sound weird because on social media, it’s pretty much [...]

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Online Marketing News From Around The Web:

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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