Marketing Day: December 21, 2011

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  • Yahoo Expands Facebook Integration To 26 More Sites

    Based on the success of its initial integration with Facebook’s Open Graph, Yahoo is going all-in by expanding the integration to 26 more Yahoo sites around the world. According to Yahoo’s announcement, the sites will include some in India, Spain, Brazil and Singapore, as well as U.S.-based properties like Yahoo Games, Yahoo Movies, Yahoo TV [...]

  • Tried And True, But Not Tired: Email Marketing Now

    In recent years, email has been seen as the quiet workhorse, the tried-and-true unsung hero of the interactive marketing world. But just because something is tried-and-true doesn’t mean there’s not change afoot. Yes, some things stay the same. A Pew Internet survey earlier this year found email continues to be one of the most popular [...]

  • Facebook Ads Will Soon Show Directly In Users’ News Feeds

    Facebook ads are expanding again. Early next year, Facebook will begin testing sponsored stories directly within users’ streams. These ads will operate much like the traditional Facebook Sponsored Stories, connected users much like, comment or take action on a post for it to display as an ad. This is the very ad type that brought about the [...]

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About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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