Marketing Day: January 30, 2012

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web. From Marketing Land: Report: Twitter Planning Analytics Tools For Publishers Hot on the heels of last week’s rumors that Twitter will expand its enhanced business profiles soon comes a report that Twitter is also […]

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Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web.

From Marketing Land:

  • Report: Twitter Planning Analytics Tools For Publishers

    Hot on the heels of last week’s rumors that Twitter will expand its enhanced business profiles soon comes a report that Twitter is also prepping some analytics tools for launch later this year. As ReadWriteWeb first reported, Twitter’s Erica Anderson, the company’s Manager of News and Journalism, said this weekend that Twitter is planning to […]

  • Anti-Google Graffiti, Steve Martin Joke: Signs Perceptions Of Google Changing For Worse?

    Is Google, which has largely enjoyed a reputation as a trustworthy, wacky and fun company now gaining a new reputation, as something to be feared? When comedian Steve Martin pokes at your privacy policy, when anti-Google graffiti starts turning up and Google “conspiracies” get mentioned on lovable Zooey Deschanel’s “New Girl” sitcom, maybe something’s up. To […]

  • How Google’s “Search Plus Your World” Should Change Your Social Media Strategy

    A lot has been written about Google’s awkwardly named Search Plus Your World (SPYW) and what it means for SEO. But there’s plenty to consider for social media marketers, too. Google’s been getting personal in your search for a while, but SPYW brings in a few new elements: personal results, straight from your Google+ network onto […]

  • My Hope For 2012: Taking Data And Creative Seriously

    I went on the attack against the incorrect use of data in my previous column. Early in my career, a mentor taught me that when you tell people about problems, you should also suggest a potential solution. Oherwise, you’re just a complainer. That’s great advice, so let’s talk about how we could potentially fix these […]

  • Yahoo Shutters 10 Mobile Apps

    It’s not just Google closing products these days. Yahoo announced today that it’s shutting down a full 10 of its mobile apps across both the iOS and Android platforms. The list of Yahoo mobile apps being shut down is as follows: Yahoo Meme (iPad and iPhone) Yahoo Mim (iPad) Yahoo Answers (Android) Yahoo AppSpot (Android […]

  • Facebook IPO Documents Coming Next Week — Report

    According to the Wall Street Journal, next week Facebook will file its “S-1″ and related documents in preparation for an IPO that could raise a whopping $10 billion and would potentially value the company at $100 billion. As the WSJ reports, the mega-offering would vault Facebook into the top-tier of US public companies: A $10 […]

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Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.


About the author

Matt McGee
Contributor
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

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