Marketing Day: January 4, 2013

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  • Google Wins With FTC Antitrust Settlement, Industry Reacts Pro & Con

    Google walked away largely unhurt from yesterday’s FTC antitrust investigation settlement, and in the 24 hours or so since that announcement, the online/marketing/tech industry has responded with mixed reactions. In a nutshell, the FTC settlement prevents Google from scraping third-party content for inclusion in its search results (what it used to do with content from [...]

  • Don’t Miss Important Google+ Posts Again With New “Get Notifications” For Google+

    It appears that Google is testing out a new feature for Google+ users that will help keep them in touch with their most important friends. A new feature “Get Notifications” will help users “Never miss another post … get notifications whenever important people in your life share something new on Google+.” The above screen appears [...]

  • Marketing Biz: Metered Media, Multi-Screens & $19.3M Of LOL

    The last two weeks in marketing have been relatively quiet because of the holidays. But upon closer inspection there are some stirrings from the likes of Adobe, Nielsen and Foursquare who are all positioning themselves for 2013 and beyond. In addition, the FTC made a predictable ruling in regards to Google, Andrew Sullivan made a [...]

  • Affiliate Management: 5 Ways To Improve Your Affiliate Relationships In 2013

    If you’ve researched affiliate management and the factors that contribute to a successful affiliate marketing program, you’ve likely read that the relationship is a key component. Like any relationship, you need to start somewhere. Sometimes, you are starting from scratch; other times, you may have a pre-existing relationship that you can build upon and make better. [...]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

Affiliate Marketing

Analytics

Blogs & Blogging

Business Issues

Content Marketing

Conversion Optimization

Copywriting, Design & Usability

Display & Contextual Advertising

Domaining

Email Marketing

General Internet Marketing

Internet Marketing Industry

Mobile/Local Marketing

Other Items

Reputation Management

Social Media

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About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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