Marketing Day: January 6, 2012

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  • Google Wins Five YouTube Typo-Squatted Domains

    Google has won a handful of domains with minor spelling differences from YouTube’s domain: youtbe.com, youtub.com, youtue.com, youube.com and yutube.com. As Fusible.com reports, the five domains redirected users to visitorsurvey.com, a site that used YouTube’s legal marks while collecting personal information in exchange for “offers” such as gift cards from Best Buy and/or Visa. All [...]

  • Google’s Toy Study Exposes Complex Consumer Purchase Path

    Marketers have long known that the path to purchase is typically a complex one that involves multiple media. A new study from Google and Compete reinforces this and shows transparently how consumers (shopping for toys) use multiple media and, increasingly, multiple screens to make buying decisions. Compete surveyed consumers who had “researched or shopped for [...]

  • Ogling Bing’s Year In Pictures 2011

    While Google is known for its fanciful logos, Bing takes a different approach, using a new, luscious photograph as its entire home page each day. While buttons on the page allow you to go back through photos from the previous week, until now there’s been no way to see more. Microsoft Canada has compiled a [...]

  • Infographic: Email Isn’t Dead

    Think that email is dead? Think again. The number of email accounts far outdistances Twitter and Facebook. Email messages also easily surpass updates done on the social networks. The infographic below from VisibleGains pulls these and other email-related statistics together into a nice infographic, which we spotted via Infographic Journal: Source information is listed for [...]

  • Will The New Google TV Partners Be Enough To Help The Platform?

    The Consumer Electronics Show hits Las Vegas next week, and Google has announced that LG will be joining its Google TV line-up, while previous partners Vizio and Samsung will finally debut products and Sony, the only company still making Google TV devices, will have some new ones. But will new partners alone be enough to [...]

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About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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