Marketing Day: January 9, 2012

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  • Tebow-Mania Hits Twitter: More Tweets-Per-Second Than Bin Laden, Steve Jobs & Beyoncé’s Pregnancy

    Among the many miraculous things Tim Tebow has done, we can now add this: a record for the most sports-related tweets per second. It happened yesterday during the NFL playoff game between Tebow’s Denver Broncos and the defending AFC champion Pittsburgh Steelers. Tebow’s legend has grown this season thanks to his leading the team on [...]

  • Were The Mayans Talking About The End Of Social Media?

    January is traditionally the time when bloggers and commentators like to predict what’s going to happen over the coming months; I’ve even been known to have a go myself. But as I was trying to pull together my predictions for 2012, I couldn’t help but wonder whether I was wasting my time — after all, [...]

  • Nook Teams With NY Times To Battle Amazon’s Kindle

    Although we don’t have sales figures, Barnes & Noble’s Nook eReader and tablet line appears to be holding its own against Kindle’s fiery onslaught. This morning the company announced a device promotion with the New York Times to battle its rival: [C]ustomers who purchase a one-year NOOK subscription to The New York Times will receive [...]

  • Report: $31 Billion In “M-Commerce” By 2015

    Holiday 2011 is being hailed by many as a kind of breakthrough for so-called “m-commerce”: people buying things on smartphones and tablets. Actually it was more of a breakthrough for smartphone “shopping.” Only a handful of sites — mainly Amazon and eBay — are actually seeing transactions through their mobile apps. The expectation is that [...]

  • Marketing Beyond The Funnel With Display Media

    Marketers invest a lot into driving new users to their site and incentivizing them to return and convert. Given the work and dollars spent on this endeavor, it is important to consider what you can do to retain and reacquire customers after the point of conversion. The funnel has become a standard visualization of the [...]

  • Reddit Sees 2x Growth In 2011, Now Serving 2 Billion Pageviews A Month

    The most popular social news community, Reddit, hit record numbers in December. The site served over 2 billion pageviews last month, up from 1 billion in February of 2011. Reddit is a community of sub-communities (also called sub-reddits) where people share relevant content and articles. For example, Facebook, Google+ and Twitter sub-reddits exist that users can subscribe [...]

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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  • Demian Farnworth

    Thanks for the link Barry!

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