Marketing Day: June 28, 2012
Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web. From Marketing Land: Google I/O 2012 Day Two Keynote: Chrome Browser For iOS, Google Drive For iOS & Chrome OS, Google Compute Engine Revealed Day two of Google’s developer conference, I/O 2012, is underway […]
Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web.
From Marketing Land:
- Google I/O 2012 Day Two Keynote: Chrome Browser For iOS, Google Drive For iOS & Chrome OS, Google Compute Engine Revealed
Day two of Google’s developer conference, I/O 2012, is underway and we’re all gathered in the big hall for a second keynote. After yesterday’s keynote focused on Android software/hardware, Google+ and Google Glass(es), we’re expecting today to be all about Chrome, cloud-related news and Google TV. If the Internet/WiFi connection cooperates, we’ll be liveblogging the […]
- Google+ Events Lets You Invite All Circles To An Event, Spam Ensues
Yesterday Google announced the promising Google+ Events functionality at Google I/O. However, one feature immediately irked many Google+ users, the ability for all Google+ users to invite other Google+ers to an event, even if they don’t have them in circles. So any Google+ user can invite any other user to an event. Of course this led […]
- Google+ Turns One: Hits, Misses & What’s Ahead
Google+, Google’s oft-debated and much maligned social network, turns a year old today. It’s been a year of hits and misses for Google+, and whether there’s been more of the former or the latter depends on who you ask. Google itself has shown almost no waver in its commitment to propping up Google+, even in […]
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
- Bing Adds Boatload Of New “Venue Maps” For International Markets
- Reliving Favorite Moments From SMX Advanced 2012
- AdWords “Flexible Reach” Brings Multiple Targeting Methods To Ad Groups
- Google’s Offline Maps Now Live In 150 Countries
- Why You’re Paying More For Your Brand Terms On Yahoo
- Google Expands Maps & Places APIs With Reviews, Transit & More
Online Marketing News From Around The Web:
Affiliate Marketing
- How to Hire an Affiliate Manager, www.practicalecommerce.com
Analytics
- As European Commission sues five countries, is the cookie law starting to crumble?, econsultancy.com
Blogs & Blogging
- The Priority Secrets of 11 Great Bloggers, mattragland.com
- 7 Steps to Turning Large Companies into Content Marketing and Blogging Machines, www.thesaleslion.com
- Blog Business Models 4: Affiliate Marketing, www.problogger.net
- WordPress 3.4.1 Maintenance and Security Release, wordpress.org
Business Issues
- Google vs everyone: an epic war on many fronts, gigaom.com
- Why Cody Simms Just Left Yahoo To Become StumbleUpon’s New VP, www.fastcompany.com
- Yahoo and Clear Channel Forge Digital Radio Partnership, www.hollywoodreporter.com
Conversion Optimization
- Optimizely: A Secret Weapon for Online Marketers, www.ppcassociates.com
Copywriting, Design & Usability
- 17 Things We’ve Loved in Web Design This Year, thenextweb.com
Display & Contextual Advertising
- AOL’s Project Devil Ads Go Mobile, Marketing Pilgrim
Domaining
- Lady Gaga and New TLDs – Why Google Has Assured Their Future, domainnamesales.com
- Some .mobi owners concerned about .mobile domain applications, domainnamewire.com
General Internet Marketing
- Engagement: The nuts and bolts, www.searchenginepeople.com
Internet Marketing Industry
- 25 signs you work in social media, www.prdaily.com
- How to Measure ROI for Networking Events, outspokenmedia.com
Mobile Marketing
- SMBs Prepare To Jump Into Mobile Marketing, Small Business Trends
- Bloomberg: Amazon to add social gaming features to Kindle Fire, 9to5google.com
Other Items
- Apple Said to Prepare ITunes Changes to Improve Sharing, Bloomberg
- More entertainment choices with Google TV, googletv.blogspot.com
Search Marketing
- Break Free of Bad SEO Advice – Optimize for Customers, Online Marketing Blog
- Is Click Fraud A Ticking Time Bomb Under Google?, tomcuthbert.posterous.com
- Large List of Keywords? Think Keyword Themes Instead of Individual Keywords, Search Marketing Standard
- To Rank Well, Attract Buzz: Natural Links, +1s, Likes, Follows, Shares…, www.kairaymedia.com
Social Media
- 5 Quick Ways to Grow a Readership on Twitter, www.webpagefx.com
- Extending the Google+ Platform To Mobile, googleplusplatform.blogspot.com
- Google+: A Year of Missed Opportunities, Mashable
- Your First 100 Twitter Followers, www.distilled.net
Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.
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