Marketing Day: May 25, 2012

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  • Marketing Biz: Tracking Google’s Dune Strategy

    This week Google took substantial steps to ensure that it remains the dominant way in which users access the Internet both on mobile platforms and desktops. These major news items may not have gotten as much notice with the Facebook IPO and iAcquire link buying scandals. And maybe you missed funding news for GitHub, the [...]

  • How Performance Marketing Is Influencing The Next Generation Of Internet Startups

    There have been several interesting announcements in the last week for the next wave of internet startups. While Facebook’s IPO and subsequent lawsuit has been at the forefront, social sharing site Pinterest made a splash last week when they announced raising $100 million from Japanese e-commerce giant Rakuten. Rakuten, the parent company Buy.com and Linkshare, [...]

  • New Google+ Android App Adds Vivid Imagery & Additional Functionality

    Earlier this month, Google+ was re-tuned for the iPhone. Now it’s Android’s turn. The newest version of Google+ for Android features a bigger, richer style and new highly requested features from users. Version 2.6 can be downloaded from Google Play and comes equipped with the following improvements. Bigger Images Now Google+ posts highlight the media included [...]

  • Tumblr Debuts In ComScore’s Top 50 Web Properties

    Here’s another sign of Tumblr’s growth: The blogging network/platform has cracked comScore’s chart of the Top 50 U.S. web properties for the first time. ComScore’s April 2012 report credits Tumblr with 23.5 million visitors during the month, which is good enough for No. 47 on the list. As you can see on the full chart [...]

  • Facebook’s Premium Ads Getting More Automated

    Facebook is working with developers and agencies to offer premium ad inventory in a more automated way — through its API and desktop Power Editor campaign management software, a company spokesperson confirms. And ClickZ is reporting that it’s the first step toward making these ad types — previously only available via a relationship with a [...]

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About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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