Marketing Day: November 29, 2012
Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web. From Marketing Land: Twitter’s Ad Products Hit Southeast Asia With Help From Komli Media Twitter has partnered with Komli Media to launch Twitter ad products in Southeast Asia. In today’s announcement, Twitter VP of […]
Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the web.
From Marketing Land:
- Twitter’s Ad Products Hit Southeast Asia With Help From Komli Media
Twitter has partnered with Komli Media to launch Twitter ad products in Southeast Asia. In today’s announcement, Twitter VP of international revenue Shailesh Rao, says Southeast Asia is one of the company’s fastest-growing markets. “We are seeing significant interest from marketers who want to use our Promoted Products to build their businesses and connect with […]
- App.net Giving Out Invites For A Free Month
Current users of the small, subscription-based social network App.net can now give friends a chance to try to the service for one month at no charge. It’s a smart move that should help bump up App.net’s user levels, especially in the wake of last month’s decision to lower the subscription fee from $50 to $36. […]
- A Simple Guide To Mobile App Marketing
Is there an idea bubbling in the back of your head for an app that just has to be created? But, then, perhaps you’re thinking, “why create an app just to enter a marketplace already crammed with over a million apps? Is it even possible to get your app noticed any more?” The above image […]
- PeopleBrowsr-Twitter Case Illustrates Risks Of Building A Business On Third Party Platforms
PeopleBrowsr, the social analytics platform that derives substantially all its data (including its Kred scoring) from access to Twitter’s feed, has fallen victim to Twitter’s recent ambitions to rein in and exercise more control over its ecosystem. The company, which once promised an open platform and developer access to its data “firehose,” has more recently […]
- Infographic: The Hours We Spend On Facebook, Tumblr, Pinterest & Social Media
Feeling short of time? Perhaps you’ve lost it all to social media. People spend nearly 7 hours per month on Facebook, and time overall spent on social media is way up since 2006. Even watching TV has become social, with 29% saying they watch TV and use Facebook at the same time. These stats and […]
- Union Metrics For Tumblr Comes Out Of Beta & Reveals Pricing
In October, Union Metrics announced a formal partnership with Tumblr to provide activity and engagement metrics for the popular social network. As of today, the product, Union Metrics For Tumblr, is officially out of the beta/invite-only stage and available to the public. Union Metrics is no stranger to social analytics — having previously launched TweetReach […]
- Google’s Horowitz: Facebook Is A Social Network Of The Past
Google’s Bradley Horowitz did a pretty good Rocky Balboa impression on Wednesday, calling Facebook — the reigning social champ — a “social network of the past” and accusing the network of getting advertising all wrong. Horowitz, Google VP of social products, made his comments during a 15-minute conversation at the Business Insider IGNITION conference. (See […]
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
- Competitor Analysis: Realize your Visibility
- New To Using WordPress? 3 Must Have Plugins To Power Your SEO
- Why Attribution Really Matters For Product Listing Ads
- Glogou Launches Products To Help US Companies Do Search Marketing In China
Online Marketing News From Around The Web:
Affiliate Marketing
- Launching a New Affiliate Marketing Program, Part 1: Tracking Platforms, www.practicalecommerce.com
Analytics
- 5 Ways To Ensure Google Analytics Is Running Perfectly, analytics.blogspot.com
- 8 ways to use Google Analytics beyond keywords, www.imediaconnection.com
- Why use Web Analytics in Real Time?, www.webanalyticsworld.net
Blogs & Blogging
- How to Convert Blog Readers Into Customers, www.quicksprout.com
- Guest Blogging is Spammy? Let’s Get the Facts Straight, www.searchmarketingweekly.com
- How to Find Blogger Contact Information, www.zemanta.com
- How to Steer Clear Of a Future Google Update Targeting Guest Posts, Search Engine People
- Small Businesses, Your Blog Is Your Content Foundation, content-science.com
- Why it pays to be a patient blogger, www.businessesgrow.com
- WordPress.com Launches Restaurant Vertical As It Pushes Platform Well Beyond Basic Blogging, TechCrunch
Business Issues
- Portuguese Activist Blog Shut Down by Google for Defamatory Content, techpresident.com
- CONFIRMED: LivingSocial Is Laying Off 400 Workers Today, Business Insider
- Exclusive: Apple’s rapid expansion moves tech behemoth to third city, Mercury News
- French Startup Mailjet Raises $3,3 million, www.pressking.com
- Google Play’s revenue rises by 311%, but Apple’s App Store sees 4 times more sales, study says, thenextweb.com
Display & Contextual Advertising
- More flexible controls with site-level blocking, Inside AdSense
- Viewability Is Key to Clicks, eMarketer
Domaining
- Announcement on tap about which new TLDs will get priority treatment in ICANN’s Powerball, domainnamewire.com
- Announcing the Newly Updated Reverse Whois Tool, blog.domaintools.com
Email Marketing
- 3 Steps to Qualify for Gmail’s “Feedback Loop”, blog.returnpath.com
General Internet Marketing
- 25 Online Marketing Trends for 2013, www.seoptimise.com
- 7 Lessons I Learned From My Very First Customer, www.quicksprout.com
Mobile/Local Marketing
- Google Local: Train Wreck at the Junction, Mike Blumenthal
Other Items
- IAB Releases Site Tagging Best Practices for Public Comment, to Alleviate Industry-Wide Complexities, www.iab.net
Reputation Management
- For Your Online Reputation, It’s Better to Give, Than Deceive, www.trackur.com
Social Media
- 9 Types Of Local Content to Use on Facebook [Study Data], Small Business SEM
- A/B Split Testing on Facebook Tabs, www.marketingexperiments.com
- B2C Social Media Marketing – 5 Contests That Boosted Consumer Brands, Online Marketing Blog
- How To Use The Pinterest Tool – Real Live Example, digitalhighrise.com
- Is It Time for Content Marketers to Abandon Facebook?, www.copyblogger.com
- It’s Back! Double Points December, Yahoo Answers Blog
- Small Business Employees and Social Media, www.wikimotive.net
Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.
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