Marketing Day: October 22, 2012

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  • What You Can Expect at SMX Social Media Marketing – Conference Sneak Peek

    For marketers, social media is the “new” normal. With Facebook surpassing a billion users, Twitter influencing brand perception and social change, and viral YouTube videos generating phenomenal buzz (positive and negative), marketing via social media is a must for brands and businesses, large and small. We designed SMX Social Media Marketing to help you understand, [...]

  • Infographic: How To Promote Your Blog Posts

    If a blog post is written and no one reads it, does it really exist? Rather than ask philosophical questions like this, just ensure people are reading your blog posts! There are a variety of easy ways this can be done, from social media to email. The people at Launch Grow Joy assembled a number of promotion [...]

  • Instagram Translates Usernames For Twitter To Create More Accurate Tweets

    Many non-Apple smartphone users where delighted when Instagram was unleashed for Android earlier this year. Once they had finished installing the app, many users (like myself) were dismayed to find that their usual handle was already taken. This means that tagging me on Instagram would require @greg_finn while it would be my usual @gregfinn for [...]

  • Why Marketers Will Have A Pinerly Pinterest Strategy in 2013

    It is always fun to see the offshoots of popular social media sites. TweetDeck, HootSuite and Radian 6 could never have existed without sites as popular as Facebook and Twitter. Well, there is a new third-party tool in town called Pinerly. And while it is still in invite-only/beta mode, many are speculating that marketers will [...]

  • Don’t Fall Victim To GDN Placement “Exclusion” Overkill

    The foundation for every Google Display Network (GDN) strategy is placements. It doesn’t matter what campaign settings you use or how you set your campaigns up (keywords, topics, interest targeting, remarketing, managed placements), you will still optimize and base your success on the relevancy and performance of the placements where Google showed your ads. I [...]

  • Dueling Apple, Microsoft, Google Press Events Promise Onslaught Of Mobile Devices For Holiday Buyers

    Hold on to your wallets folks, a new crop of mobile devices is imminent. Just in time for the ramp up to holiday shopping, Apple is expected to announce its long-anticipated 7-inch iPad Mini (or whatever it will be called) tomorrow. That event is also rumored to include an interim refresh of the flagship 10-inch [...]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

Analytics

Blogs & Blogging

Business Issues

Content Marketing

Conversion Optimization

Display & Contextual Advertising

Email Marketing

General Internet Marketing

Mobile Marketing

Other Items

Reputation Management

Search Marketing

Social Media

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About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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