Marketing Day: October 3, 2013

mday240pxHere’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  • Instagram Teases Its Ad Strategy

    Today the Instagram blog posted what might be described as a philosophical statement about advertising. For many months the Facebook unit has been considering how to turn itself into a “sustainable business.” Ads will roll out in the relatively near future on a limited test basis. Instagram is also mindful of the potential adverse impact […]

  • Google Opens Glassware Review Process For Glass Developers (Adds 5 New Apps, Too)

    Google has taken a step toward opening a Google Glass app store/directory with today’s launch of a Glassware Review Process for developers. At the same time, the company has also announced the approval of five new apps for Glass Explorers. The Glassware Review Process will help developers get their apps added to “MyGlass,” the individualized, […]

  • Winning The Social + TV Race: Twitter’s “Live” Beats Facebook’s “DVR”

    This past Sunday’s Breaking Bad series finale provided much more than a satisfying ending to loyal fans, it also highlighted the social race for TV integration. After the finale, both Twitter and Facebook rushed to talk about the overall number of updates around the beloved series in an effort to solidify themselves as a credible […]

  • Bottlenose Launches “Nerve Center” An Enterprise Trend Intelligence & Discovery Tool

    Bottlenose swam onto the social discovery scene last year with a free, powerful social discovery and monitoring tool. This year, they’ve taken it up a notch with their real-time enterprise product, Bottlenose Nerve Center. In the words of Bottlenose CEO, Nova Spivack, they want to lead the “real-time revolution.” Bottlenose has taken a unique place […]

  • Google Analytics Announces Updated Reports, More API Tools & New Analytics Academy At Annual Summit

    A number of announcements were made at the Google Analytics Summit this week, including updated reports, more API tools, the integration of BigQuery into Google Analytics Premium and new educational initiatives. According to Google Analytics, users will have access to user segmentation, cohort analysis, sequence segments, and segment templates by the end of this year (a […]

  • Q3 2013 Roundup: Analyzing IOS 7 And The Evolving Mobile Landscape

    A recent study published by Chitika Insights found that nearly 32% of North American iOS-based Web Traffic was generated by iOS 7 users just 48 hours following the release of the new OS on Wednesday, September 18. In a subsequent update published on September 25, data showed the iOS 7 adoption rate reaching more than […]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

Affiliate Marketing

Analytics

Blogs & Blogging

Business Issues

Content Marketing

Copywriting, Design & Usability

Display & Contextual Advertising

Domaining

E-Commerce

Email Marketing

General Internet Marketing

Mobile/Local Marketing

Other Items

Social Media

Video

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About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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