Marketing Day: September 14, 2012

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  • Social Network Demographics: Pew Study Shows Who Uses Facebook, Twitter, Pinterest & Others

    There are stereotypes attached to certain social networks about the makeup of their user base. LinkedIn is for business people. Facebook has a lot of older Americans. Pinterest is for girls. That’s the conventional wisdom. (And just this week, a local friend of mine — a guy — gave me a hard time when he [...]

  • Marketing Biz: Gyft Cards, Ensighten Tags & Facebook Retargeting

    This is an iPhone5 free zone. That’s a good thing too because there was a lot going on outside of Apple incrementalism. There were transformative things like the disruption of the gift card vertical by Gyft. And we saw just how powerful retargeting can be when it’s extended on Facebook. There were some personnel changes [...]

  • Romney Campaign Promoted Tweet Appearing On Critical #RomneyStrength Hashtag

    Have you checked out the #RomneyStrength hashtag on Twitter yet? If you have, you’ll know it’s mostly sarcastic comments about the Republican presidential candidate, mocking a news story about a Romney advisor who essentially said the attack in Libya would never have happened if Romney were president. It looks like the Romney campaign hasn’t noticed [...]

  • iPhone 5 Already A “Sell Out,” Will Allow Users To Block Ad Tracking

    Last night at the equivalent of a midnight movie opening, Apple iPhone 5 pre-orders went on sale. Unlike some of my colleagues here at SEL/ML I was not up ordering one. But lots of people were and it appears the initial run of pre-orders has “sold out.” Shipping and availability dates have now been pushed [...]

  • New Mobile Pages Substantiate That Instagram Isn’t Just An App

    When Istagram launched, users had to be iPhone toting users who downloaded the app. Since then, an Android app has launched, and a web presence has been created — making the service much more than just an app. Today, Instagram announced new mobile photo pages, even furthering their stake as a full well-rounded social network. [...]

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About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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