Marketing Day: September 20, 2012

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  • Apple Maps Is This Year’s Google+

    Not as good as what was already out there. A downgrade. Lacks essential features. Rubbish. Why would they release this to the public? Those are some of the reactions that we’ve seen this week to the launch of Apple Maps. Or are they the reactions we saw last year when Google launched Google+? They could [...]

  • Facebook To Businesses: It’s Now Pay-To-Play For Facebook Offers

    Thanks to a “free” price tag and ease of use, Facebook Offers has been popular in the small/local business community. In the next few weeks the Offers service will begin to charge a fee. Reuters reported that merchants will now have to pay $5 on related ads to promote a Facebook offer to a targeted audience [...]

  • EMarketer: Google + Facebook Display Share To Climb 23% By 2014

    Google and Facebook are by far the dominant players in the display ad space, together expected to command 30% of the overall market in 2012. And their substantial lead is set to become even greater, according to an eMarketer report that predicts the two will sell 37% of all display ads by the end of [...]

  • Amazon The King Of Mobile Retail — comScore

    New data released by comScore shows that in the US “4 out of 5″ smartphone owners are visiting retail sites on their mobile devices. The total number of mobile-retail visitors was 85.9 million according to the measurement firm. Amazon was the leading retail destination with an audience of almost 50 million smartphone owners. This makes [...]

  • The Return Of The Google Dance

    Old timers in the SEO world will remember the “Google Dance,” if not fondly, at least with some nostalgia. It was when Google’s rankings went through a change each month, sometimes dramatically, when a new algorithm was launched. The Google Dance eventually disappeared. Who’d have thought it would ever return? But it sure has, and we’re likely [...]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

Analytics

Blogs & Blogging

Business Issues

Content Marketing

Copywriting, Design & Usability

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Email Marketing

Mobile Marketing

Other Items

Reputation Management

Search Marketing

Social Media

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About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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