Marketing Land’s Most-Shared Stories on Facebook of 2013: The Downfall of EdgeRank, Google Reader and QR Codes


Welcome to another installment of our Year In Review series. We have already shared our top news stories and our most tweeted stories; but in 2013, our Facebook sharers like to share news and features about Facebook – such as the changes in the News Feed algorithm, using hashtags, “story bumping,” and ultimately how to get the most out of Facebook marketing.

For all of our most socially-shared stories of 2013, we used Social Crawlytics, a free tool that analyzes each URL of a site to show how it’s been shared, including Twitter, Facebook, Google+, LinkedIn and more. The tool captures social plugin data that on each URL, and a great way to see how your content resonates socially.

Without further ado, here are the 20 most-shared stories of 2013:

1. The #Hashtag Bowl, Game Over: Twitter Mentioned In 50% Of Super Bowl Commercials, Facebook Only 8%, Google+ Shut Out

2. EdgeRank Is Dead: Facebook’s News Feed Algorithm Now Has Close To 100K Weight Factors

3. Facebook Finally Gets Hashtags: How They Work

4. Google To Close Google Reader On July 1

5. Survey: 90% Of Customers Say Buying Decisions Are Influenced By Online Reviews

6. Vine Passes Instagram In Total Twitter Shares

7. The Death Of The QR Code

8. Yahoo #1 Web Property Again In US, First Time Since May 2011

9. Report: Nearly 40 Percent Of Internet Time Now On Mobile Devices

10. Facebook Updates News Feed Algorithm With New “Story Bumping” & “Last Actor” Factors

11. Facebook Hashtags: Why They Will Turbo Charge Your Reach

12. R.I.P. EdgeRank: How To Optimize For Facebook’s News Feed Algorithm

13. The Definitive Guide To Facebook Image Optimization For Articles & Web Content

14. The Mindset that Makes Online Marketing Work

15. Oreo, Audi & Walgreens Newsjack Super Bowl “Blackout Bowl”

16. 12 Google Reader Alternatives

17. Compared: What You Can Watch On Google Chromecast, Apple TV, Roku & Xbox

18. Google’s Broken Promises & Who’s Running The Search Engine?

19. Goodbye Memes, Hello Quality Articles & News: What Facebook’s News Feed Changes Mean For Admins

20. Facebook’s New News Feed: The Before & After Look

And of course, Merry Christmas to our Marketing Land readers everywhere! May your holidays be bright.

Related Topics: About Marketing Land | Channel: Social Media Marketing | Facebook | Marketing Land’s 2013 Digital Marketing Year In Review | Social Media Marketing | Top News


About The Author: Monica Wright has over 15 years of media, content marketing and project management experience, with a strong focus on driving online audiences for media companies. She serves as the the Director of Community for Marketing Land and Search Engine Land, always on the quest to understand how people interact and participate online. She started out her media career back in the grunge days interning at The Boston Phoenix and WFNX talking to listeners, writing artist bios and editing show listings, connecting people with the information they wanted. She still believes that listening and going "where the people are" builds the best audiences, only today, it's mostly online. Based near Portland, Maine, she occasionally blogs about media marketing at, and spends quality time at the dojo. You can find Monica on Twitter, LinkedIn and Google+.

Connect with the author via: Email | Twitter | Google+ | LinkedIn

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