• fran farrell

    Focus, focus, focus. Google management and every task it spawns is inside an experiment. Publicity is part of that. Old PR, and staid old organizations founded by Harvard attendees fail to put management behavior inside the data driven experiment.

    What good are 50 focus groups for tuning a PR message compared to billions of instances. It’s not just Penn who is obsolete, it’s Jack Welch. Stuff that in your Motley Fool pipe and smoke it!