For most marketers reading this, no explanation is necessary for social media. But what about everyone else? Relax, it’s now covered. If you are new to social media, Moz, a marketing tools provider & marketing community, has created a new “Beginner’s Guide to Social Media” that is chock full of stellar information and jaw dropping graphics. This is a must save for any marketer who regularly has to train or inform others on the intricacies of social media.
All of the information in the guide is free and broken up into individual chapters that contain bite-sized morsels of information. Each content section feature stats & demographics, how-to-use, strategies for success, tips and recommended tools.
The guide covers introductory content on the following topics:
- The Value of Social Media
- Social Media Best Practices
- Social Media Metrics and ROI
- Finding the Right Social Network for You
- YouTube and Pinterest
Images courtesy of Moz.