Who Shared My Link? Muckrack’s Handy Tool Has Details And A New PDF Report Feature


If you need a quick snapshot of how well a piece of online content is performing on social media, Muckrack’s “Who Shared My Link” tool is one of the best. Just paste any url into the tool and you’ll get an instant reading of how many times it has been shared on Twitter, Facebook, Google+ and LinkedIn.

Of course, such information is also available from any number of analytics dashboards, but Muckrack’s service is free and so simple that it basically demands inclusion in a content marketer’s quiver of tools.

Muckrack, a network that connects journalists with P.R. professionals and marketers, created the tool about a year ago and has been steadily adding new features. In December it introduced a bookmarklet that enables users to access the tool from their browsers’ tool bar. Last week it added the ability to click through to Twitter to see all the tweets in which the url appeared.

And this week, Muckrack added the option to create a PDF report. The report simplifies the display even further, making it suitable for printing or emailing to executives, clients or anyone else seeking information about how an article is being received. Here’s how it looks:


Related Topics: Channel: Social Media Marketing | Social Media Marketing


About The Author: is Third Door Media's Social Media Correspondent, reporting on the latest news for Marketing Land and Search Engine Land. He spent 24 years with the Los Angeles Times, serving as social media and reader engagement editor from 2010-2014. A graduate of UC Irvine and the University of Missouri journalism school, Beck started started his career at the Times as a sportswriter and copy editor. Follow Martin on Twitter (@MartinBeck), Facebook and/or Google+.

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  • http://cashwithatrueconscience.com/rbblog Ryan Biddulph

    Love it Martin! I’ll hop on the site now, and of course, tweet this post ;) Any simple, easy to use tool works for me, and muckracks looks like one to me. Thanks :)

  • http://marketingland.com/ Martin Beck

    Hi Ryan,

    Thanks for the comment and the tweet. :-)

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