Oh, The Places Pinners Will Go: Pinterest Introduces New Mapping Feature With Place Pins

pinterest-logo-220Today, Pinterest introduced Place Pins, a new feature that lets users build a Pinterest Board using a map. According to the announcement, Place Pins, “Combine the beautiful imagery of a travel magazine with the utility of a map online so you can share it with friends.”

Pinterest says Place Pins can be accessed on a smartphone and include location details like addresses and phone numbers for easy reference:

You can access them from anywhere on your smartphone, too, which means you can find new places on the go and even get directions.

To create a board using Place Pins, users must select the “Add a map” feature when starting a new board, or edit the settings to “Add a Map” for a previously created board. Once the “Add a Map” feature is selected, users can map all the Pins on a board.

Pinterest Places Pins

Pinterest claims 1.5 million places have been Pinned, with more than 750 million destinations now on the site. To help promote the new Place Pins, a number of travel-organizations and influential travelers created place boards, including The Travel Channel, Airbnb and Zoe Dawes of The Quirky Traveller.

Related Topics: Channel: Social Media Marketing | Pinterest

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About The Author: is Third Door Media's General Assignment Correspondent, and reports on the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs.com, SoftwareCEO.com, and Sales and Marketing Management Magazine. Read more of Amy's articles.

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