Oh, The Places Pinners Will Go: Pinterest Introduces New Mapping Feature With Place Pins

Today, Pinterest introduced Place Pins, a new feature that lets users build a Pinterest Board using a map. According to the announcement, Place Pins, “Combine the beautiful imagery of a travel magazine with the utility of a map online so you can share it with friends.” Pinterest says Place Pins can be accessed on a […]

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pinterest-logo-220Today, Pinterest introduced Place Pins, a new feature that lets users build a Pinterest Board using a map. According to the announcement, Place Pins, “Combine the beautiful imagery of a travel magazine with the utility of a map online so you can share it with friends.”

Pinterest says Place Pins can be accessed on a smartphone and include location details like addresses and phone numbers for easy reference:

You can access them from anywhere on your smartphone, too, which means you can find new places on the go and even get directions.

To create a board using Place Pins, users must select the “Add a map” feature when starting a new board, or edit the settings to “Add a Map” for a previously created board. Once the “Add a Map” feature is selected, users can map all the Pins on a board.

Pinterest Places Pins

Pinterest claims 1.5 million places have been Pinned, with more than 750 million destinations now on the site. To help promote the new Place Pins, a number of travel-organizations and influential travelers created place boards, including The Travel Channel, Airbnb and Zoe Dawes of The Quirky Traveller.


Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.


About the author

Amy Gesenhues
Contributor
Amy Gesenhues was a senior editor for Third Door Media, covering the latest news and updates for Marketing Land, Search Engine Land and MarTech Today. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.

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