Oreo, Taco Bell, Old Spice & ESPN Are Featured Brands In Twitter’s IPO Roadshow Video

Twitter Bird(Note: Autoplay video embedded below. Adjust your volume as needed.)

Four brands made the cut and had some of their most famous tweets included in Twitter’s new IPO roadshow video, which the company released today in preparation for next week’s roadshow and offering shares during the week of November 4th.

The video is Twitter’s introduction and pitch to investors, and features co-founders Jack Dorsey, Evan William and Biz Stone talking about how the company has grown since its debut in 2006. There are two versions: a full-length video that runs almost 40 minutes, and a shorter version that’s almost two minutes long, which also serves as an intro to the longer video.

About 30 seconds in to the shorter video, which is embedded below, the video begins to feature some of Twitter’s most famous tweets — like Janis Krums saying “There’s a plane in the Hudson,” the Boston Police Department tweeting the capture of the Boston Marathon bombings suspect and Wael Ghonim tweeting about the uprising in Egypt.

It goes on to feature brands like Oreo and ESPN, as well as strange and funny conversation between Taco Bell and Old Spice. Chances are pretty good that you’ll recognize at least a couple of these well-known brand tweets:




The short video focuses pretty heavily on Twitter-as-news-source, while the longer video — which also mentions a few brand tweets — primarily involves company executives discussing Twitter’s business: user stats, revenue, advertising products and the like.

Here’s the short version featuring those brand tweets mentioned above.

Related Topics: Channel: Social Media Marketing | Top News | Twitter | Twitter: Business Issues


About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

Connect with the author via: Email | Twitter | Google+ | LinkedIn

Marketing Day:

Get the top marketing stories daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Marketing Land on Twitter @marketingland Like Marketing Land on Facebook Follow Marketing Land on Google+ Subscribe to Our Feed! Join our LinkedIn Group Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Marketing News!

Marketing Day is a once-per-day newsletter update - sign up below and get the news delivered to you!