‘PageLever Now’ Launches Real-time Facebook Post Analytics & Management Tool

One of the toughest items that most Page admins ask is “what should I post my content?” While there have been various studies and findings, a new tool helps admins maximize post reach and visibility. PageLever has launched PageLever Now, a real-time Facebook Analytics tool. This tool gives admins a visual representation of post reach that allows users to see when a post is dwindling down so they can either pay to promote it, or release another post. This also acts as an all-in-one tool for Page Management.

The rel-time view lets admins see the overall virality of their posts and most importantly when there is no reach to be had. Colorful graphs help to separate the various posts to show how many people saw each post in real time. From this data marketers can pull out important marketing tidbits like the following:

This view allows marketers to avoid post cannibalization  make smarter scheduling decisions and identify the best times and posts to advertise. Another nice feature is that pages are displayed by activity so that pages with the most recent interactivity will float to the top. Within the software commenting, editorial scheduling and liking can be performed and the post with the most recent activity isn’t buried below the fold.

PageLever co-founder Jeff Widman stated the following about PageLever Now:

“Our goal with PageLever Now was to create a tool for social marketers that puts everything at their fingertips—publish posts, respond to fan comments, real-time analytics for making data-driven decisions, etc. Think of it like the Bloomberg terminals that enable stock traders to make instant decisions—except this is for marketers.”

Indeed, the terminal-esque display is the reason that PageLever Now has so much potential for marketers as it is the first real-time post based analytics program.

Packages start at $99/month. For more information see the official PageLever Now page. PageLever also offers a non-realtime free version of its Minilytics software.

Related Topics: Channel: Analytics | Facebook | Facebook: Insights | Facebook: Pages | Social Media Marketing | Social Media Marketing: Advertising | Top News


About The Author: is the Director of Marketing for Cypress North, a company that specializes in social media and search marketing services and web-based application development. He has been in the Internet marketing industry for 6+ years and specializes in Social Media Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.

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  • http://jetcitydigital.com Ron Schott

    Not to copy edit (this is a great piece), but shouldn’t the “what” in the first line be “when?” Again, great piece and I’m excited to check this out!

  • http://www.facebook.com/djchangbang Carlitos Corcho

    $99 dollars a month to start one page. this is meant only for bigger budget social media campaigns for sure.

  • http://twitter.com/MediaCollective MediaCollective

    I concur with your sentiment. With most SMB’s they now have multiples of social accounts so time is precious and while measurement is crucial a one venu/one page tool adds to management time. Also after initial month or two biz would have a good idea of “when activity/views happen”. Another issue, you may know when people see your posts but does nothing to solve edgerank aka how many see it in their news feeds which is reportedly an average of only 10% of page “likers”

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