The exact numbers may differ, but both Experian Hitwise and comScore agree that Pinterest is one of the hottest websites around right now.
Hitwise tweeted yesterday about the site’s growth, saying that Pinterest was the 60th most-visited website in the US last week, with total visits growing from 10 million to 17 million since the start of the year. Hitwise shared this chart showing Pinterest’s growth.
ComScore agrees. I wrote yesterday about comScore’s latest ranking of the top web properties in the U.S. Not included in that story was Pinterest’s inclusion on comScore’s chart showing the websites making the biggest monthly gains — the “hot” sites chart, if you will.
Pinterest shows up as the No. 2 site with a 55 percent gain in unique visitors between November and December 2011.
So, either way you slice it — unique visits (Hitwise) or unique visitors (comScore) — there’s no arguing that Pinterest is one of the hottest websites around right now.