Pinterest Is Growing Like Gangbusters (Hitwise & comScore Agree)

pinterest-logo-220The exact numbers may differ, but both Experian Hitwise and comScore agree that Pinterest is one of the hottest websites around right now.

Hitwise tweeted yesterday about the site’s growth, saying that Pinterest was the 60th most-visited website in the US last week, with total visits growing from 10 million to 17 million since the start of the year. Hitwise shared this chart showing Pinterest’s growth.


ComScore agrees. I wrote yesterday about comScore’s latest ranking of the top web properties in the U.S. Not included in that story was Pinterest’s inclusion on comScore’s chart showing the websites making the biggest monthly gains — the “hot” sites chart, if you will.


Pinterest shows up as the No. 2 site with a 55 percent gain in unique visitors between November and December 2011.

So, either way you slice it — unique visits (Hitwise) or unique visitors (comScore) — there’s no arguing that Pinterest is one of the hottest websites around right now.

Related Topics: Channel: Strategy | Pinterest | Pinterest: Statistics | Social Media Marketing | Statistics: Popularity & Usage


About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

Connect with the author via: Email | Twitter | Google+ | LinkedIn

Marketing Day:

Get the top marketing stories daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. You can read more about our comments policy here.
  • Anonymous

    love the concept but had issues with pinterest 502 server errors (now i see why) almost every day so i went with instead. 

Get Our News, Everywhere!

Daily Email:

Follow Marketing Land on Twitter @marketingland Like Marketing Land on Facebook Follow Marketing Land on Google+ Subscribe to Our Feed! Join our LinkedIn Group Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Marketing News!

Marketing Day is a once-per-day newsletter update - sign up below and get the news delivered to you!