Political Ads On Vine? Yep, The Attacks Have Begun

vine-politics-200pxIt’s not just Hollywood that’s embracing advertising on Vine, the political machine is dipping its toes in the same water, and the six-second attack ads are already looping for eternity.

Via the Wall Street Journal comes news that the National Republican Congressional Committee (NRCC) has posted an ad that accuses Democrat Elizabeth Colbert Busch (yes, Stephen Colbert’s sister — she’s running for a seat in Congress) of potentially hurting jobs in South Carolina due to her support of labor unions.

The NRCC is calling it “the first time a political organization has launched an actual ad on Vine to attack an opponent.” (Here’s their full statement.)

Despite the NRCC’s claim, that’s not the first political ad on Vine.

As the WSJ posted in an update on its original story, American Bridge — a liberal political action committee — posted its own Vine ad attacking Ken Cuccinelli, a Republican running for election as Virginia’s governor, earlier this year.

If you love the bloodsport that is U.S. politics, rest assured that these are among the first of what will surely be many, many more six-second political ads running on Vine. And, this isn’t even a major national election cycle.

(Stock image via Shutterstock.com. Used under license.)

Related Topics: Channel: Video | Social Media Marketing | Top News | Twitter | Twitter: Vine | Video


About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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