Post-Android, Google’s Andy Rubin Has Been Busy On Facebook

Andy Rubin on FacebookWhat did Andy Rubin do the day it was announced he was moving on from Android to a “new chapter” at Google? He made a nostalgic post not on Twitter, not on Google+ but rather on Facebook, where he’s suddenly been busy.

I know Rubin has had his Facebook account for at least several months, if not longer, because I’ve followed him there for some time. He just wasn’t active.

That all changed on March 5, about a week before the news of his shift away from Android was announced. On that day, he updated his profile picture:

Andy Rubin on Facebook

That same day, he also added information to his Facebook Timeline detailing his work history, at least based on the fact that several photos associated with that timeline, such as his first day at Google or his Apple business card, all have a March 5 upload date.

On March 13 — the day Google announced Rubin was moving from Android to start a “new chapter” to produce more “moonshots” at Google, Rubin posted to Facebook a short, cute video of his dog playing on a Reactrix STEPscape pad in the Android offices in 2005, the year Google acquired Android.

All’s Quiet On The Google+ Front

Over on his employer’s social network, Google+, Rubin posted nothing that day to the public on his Google+ account (he did share the dog video on Google+ soon after it launched, in July 2011).

Rubin still hasn’t posted to Google+ since the job change. His last public post there was last September 15, which was in response to Aliyun pushing its own version of Android:

Andy Rubin - Google+

Similarly, his Twitter account has been quiet since last September:

Andy Rubin (Arubin) on Twitter

Further Facebook Posts

The day after the announcement, Rubin updated his Facebook cover photo (showing him using what appears to be a Sidekick, rather than an Android phone). Then today, two more posts (FYI, all of his posts have been public). First, one a walk with his dog (I’m assuming it is his dog, named Cosmo):

Andy Rubin & Dog Cosmo

And the latest, a YouTube video of quad copters flying to draw the Star Trek logo:

Andy Rubin on Facebook

I noticed this all happening, because I’m one of the few people who follow Rubin on Facebook, and his posts started hitting my news feed today. Rubin currently has only 92 followers on Facebook, versus 46,857 on Google+ and 60,371 Twitter. No doubt his followers on Facebook are low because he really hasn’t had any presence there.

By the way, while it can be tricky to tell if profiles are real on Facebook or not, I’m virtually certain this is really Rubin’s. Several prominent people from Google and Facebook also follow this account.

Why that’s suddenly changed is anyone’s guess, but it certainly feels noteworthy.

Related Topics: Channel: Industry | Google: Android | Google: Business Issues | Top News


About The Author: is Founding Editor of Marketing Land. He’s a widely cited authority on search marketing and internet marketing issues, who has covered the space since 1996. Danny also serves as Chief Content Officer for Third Door Media, which publishes Search Engine Land and produces the SMX: Search Marketing Expo conference series. He has a personal blog called Daggle (and keeps his disclosures page there). He can be found on Facebook, Google + and microblogs on Twitter as @dannysullivan.

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  • Pandapuffs

    Worst post ever.

  • Alan

    I think what Danny is trying to say is that someone is feeling a little disgruntled over there at Google and is letting it show. However I don’t agree with Pandapuffs it’s not the worst post ever. just close to it.

  • Danny Sullivan

    It’s pretty freaking weird that on the day Rubin is supposedly elevated to a new “moonshot” position at Google, he doesn’t find the time to say one thing publicly about it on Google+ but instead finds the time to continue his newfound exploration of Facebook.

    That should be self-evident. What’s not self-evident was that he was doing this, except to the incredibly tiny number of people who actually follow him on Facebook — and noticed this — of which I’m one.

    So worst post ever, or close to it? Please. It’s noteworthy, as I said. What it means remains to be see. If this is a way for him to express being disgruntled, it’s more than noteworthy. You don’t want the guy who created your mobile business being disgruntled. You really don’t.

  • Alan

    Ok Danny it’s not even close to your worst post ever. Is that better?
    I am actually starting to come over to your thinking on this. It is an interesting development.

    My guess for what it is worth is that this is another G+ incident. In that every product has to have a G+ focus as per decree of the Führer (err sorry Larry Page) and it has just pissed off another high level employee.

    The obvious lack of G+ activity is starting to feel like a boycott.

  • Warren Whitlock

    when reading tea leaves you often end up with nothing more than the random mess left when the drinker discards the cup.

  • Danny Sullivan

    Better :)

  • JugglingWJ

    He has what looks like a G1 to me. Not a Sidekick.

  • Greg Miernicki

    What a chump. Get the fuck off facefuck Andyroid and support G+ u bastard!

  • JasonDiaz

    Very telling.

  • Mark Jones

    I think “moonshot” was a nice way of saying Andy’s staying at Google (but he’ll be out of any useful loop thus he’ll be on the moon) because California won’t enforce non-competes. Same as happened with Jon Rubinstein and Tony Fadell over at Apple.

  • orthorim

    Remaining at Google might be mutually beneficial. Google gets to stop Rubin from deflecting to a competitor; imagine Rubin is going to Facebook to help the Facebook-Android fork! Or him going to Amazon to help with the Kindle. It would be a disaster. And Rubin might just have stock options that still need to vest.
    There might also be golden handcuffs – if Google fires him it could mean $$$$$. Likewise, if he quits $$$$ (stock options not vested become null and void).

    And all involved are reasonable people so maybe Rubin gets to tinker with some cool tech. Plenty of cool tech to tinker with at Google after all.

  • orthorim

    All that said, given what we know of Rubin’s personality – I guess he’ll be out within 2 months.

  • Andre Richards

    No surprise he got the boot from Android. The guy seems really, super arrogant and I can’t imagine that working out too well at Google. Good riddance. Android is better off without him and his failed promises of fixing the fragmentation problem.

  • shivaiyar

    Fragmentation isn’t Android’s problem. Facebook Home, and all the other OEM modifications are.

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