A little over two months ago at f8, Mark Zuckerburg announced new Open Graph features that were created to make reading article more social.  Some early adoption and usage results from the initial media partners are in.  Facebook reports that the results are encouraging for both existing websites and Facebook apps.

Here are some quick stats from each of the media partners:

Websites With Deep News Integration

• Yahoo! News: 10 million people have turned on the social news experience so far.  Since the changes Yahoo! News has seen a 600% increase in traffic coming from Facebook.
• The Independent: 1 million+ users are connecting to the social news experience each month in independent.co.uk.

• The Guardian: Nearly 4 million installs of the Guardian app.  The app has generated approximately one million extra impressions each day.
• Washington Post: The social reader app for Facebook has 3.5 million users so far, 83% of which are under the age of 35.

Related Topics: Channel: Social Media | Facebook: Open Graph | Social Media Marketing

About The Author: Greg Finn is the Director of Marketing for Cypress North, a company that specializes in social media and search marketing services and web-based application development. He has been in the Internet marketing industry for 6+ years and specializes in Social Media Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn. See more articles by Greg Finn

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