• http://www.thomadaneau.com/ Thoma Daneau

    The use of the term may be dead, but it’s still an unknown algorythm…

  • http://www.deaddinosaur.co.uk/ Chris Norton

    A great article but I have to agree with Thoma. The algorythm is still being used it is just getting smarter but equally it is being tweaked to ensure we all press the boost post button and put advertising behind it.

  • http://www.randyhilarski.com/ Randy Hilarski

    I am happy to stick to Google Plus, my posts from two years ago still show up in search. My FB posts are practically forgotten about after a few days.

  • http://www.brickmarketing.com/ Nick Stamoulis

    “You wouldn’t print 100 flyers about your next sale and then ask people to simply carry them around, would you?”

    A great way of looking at it. You can’t fake real engagement and and interest, but you can do everything in your power to set yourself up for success. Focus on what you audience wants to hear, not what you have to say.

  • Jim Chaykowski

    Can you imagine going to the grocery store and being offered only what they think you like? Sorry, you didn’t share roast beef with anyone recently you will only be offered pimento loaf. It’s December and you want pickles? Sorry that is a summer food, not timely, none for you- I prefer to do the sorting myself!

    PS I’m trying to interact with my friends, not my fan base. I shouldn’t need an agent and a publicist .

  • http://www.adamlehman.us/ AdamLehman

    Uh…. Does your grocery store carry everything? Nope? They curate it based on what they think you’ll buy.

    And guess how those companies and products get there? They pay the grocery to be in their isles.

    Check your assumptions.