Report: February E-commerce Sales Up 10% Over Last Year, Outperforming US Retail Sales

Custora Logo 2014According to Custora’s latest reports, last month’s e-commerce revenue climbed 10 percent over February, 2013.

The growth in online sales represents a significant increase compared to overall US retail sales which Custora says grew a meager 1.5 percent compared to last February.

Tracking over 100 US retailers and 70 million shoppers, the report revealed transactions were also up 12 percent year-over-year, along with average order value which experienced a slight one-percent growth rate.

Custora’s numbers show mobile e-commerce continues to grow, with purchases made on smartphones and tablets climbing from 14 percent in 2013 to 19.5 percent this year:

Mobile e-commerce continued its strong growth in February, increasing its share of the total e-commerce pie by 45 percent over 2013.

2014 E-Commerce Sales Compared to 2013:

Custora ecommerce stats Feb 2014

Related Topics: Channel: Retail | E-Commerce | Statistics: Online Behavior | Top News

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About The Author: is Third Door Media's General Assignment Correspondent, and reports on the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs.com, SoftwareCEO.com, and Sales and Marketing Management Magazine. Read more of Amy's articles.

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