Google Providing Authorship Analytics To Google+ Users

Don’t expect the buzz around Google+ and authorship to be fading anytime soon. Geekbeat.tv found an interesting option that some Google+ users (who’ve enabled authorship on articles) have found, Authorship Analytics. It shows traffic to pages where you are identified as the author.

This appears to be rolling out for select users and appears in the lower right side of any Google+ profile page:

When clicked on, users are delivered to an analytics page located directly within Google+ that show search traffic for user content. The report displays the overall impressions derived from a user’s content (as well as stats for each post) along with the number of clicks, and click-through rate. A toggle-able time period dropdown also exists for easy time segmentation:

Until now, such Google+ authorship stats were only available to people within Google Webmaster Central. The rollout in Google+ will provide easier access to a wider range of authors.

We’ve reached out to Google for any official comment on the rollout.

Postscript by Matt McGee: Google has provided this statement, explaining that it’s a test available now to a small group of authors:

If you’re signed up for authorship, people can see your photo next to the content you’ve authored along with a link so they can engage directly with you on Google+. We’re experimenting with a new feature that enables you to see clicks and impressions data in Google+, which is helpful if you don’t use Webmaster Tools where this data is also available. We’re currently testing this for a small percentage of authors before releasing it for everyone.

Related Articles

 

Related Topics: Analytics | Channel: Social Media Marketing | Google: Google+ | Top News

Sponsored


About The Author: is the Director of Marketing for Cypress North, a company that specializes in social media and search marketing services and web-based application development. He has been in the Internet marketing industry for 6+ years and specializes in Social Media Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.

Connect with the author via: Email | Twitter | Google+ | LinkedIn



Marketing Day:

Get the top marketing stories daily!  

Share

Other ways to share:
 

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Marketing Land on Twitter @marketingland Like Marketing Land on Facebook Follow Marketing Land on Google+ Subscribe to Our Feed! Join our LinkedIn Group Check out our Tumblr! See us on Pinterest

 
 

Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States

Europe

Australia & China

Learn more about: SMX | MarTech


Free Daily Marketing News!

Marketing Day is a once-per-day newsletter update - sign up below and get the news delivered to you!