Tailwind Launches Its Pinterest Business Insights API Integration
Tailwind, the Pinterest-focused marketing and analytics platform, has launched a fully functional product powered by Pinterest’s new Business Insights API. Pinterest announced yesterday that it was providing a digital feed of anonymous customer data to a limited set of social media management providers.
Here are the details of what Tailwind said it now offers:
Tailwind v3 expands on existing Pinterest management and marketing capabilities with a number of enhancements including a trending pins view to show which pins have been most viral in a given timeframe, easier ways to engage a brand’s community, more flexible user notification options and a weekly summary dashboard across all of a business’ data. The biggest addition, though, is a comprehensive Domain Monitoring capability to help businesses see which of their images are trending across Pinterest, how users are discussing their brand and which pins are driving their reach.
(Some images used under license from Shutterstock.com.)
Kick off each Monday with the best news and ideas in social media.