• http://www.blindfiveyearold.com AJ Kohn

    I’m really happy to see this covered in greater depth since most don’t understand the type of Like inflation that’s going on.

    I did a small test about two years ago to show how this worked: http://www.blindfiveyearold.com/how-to-get-100-likes-from-2-people

    And if you’re really interested in the breakdown you can use the Current Page bookmarklet I created as I was testing all this stuff out: http://www.blindfiveyearold.com/facebook-like-number-bookmarklets

    What’s disconcerting is that people still want to compare Likes to Tweets or +1s on an equal level and that’s just patently not true in the slightest. To me this is really walking the edge of social proof manipulation.

  • http://twitter.com/jsncruz Jason Cruz

    The question for a lot of brands and companies still remain though: Are Facebook Likes enough of an engagement metric for them to believe in and therefore act upon, or is there more to it?

  • donthe

    Considering how thorough Facebook is about counting their “Likes”, it’s amazing to me how Facebook has never addressed the problem of transferring the “Like count” when moving a webpage from an old URL to a new URL. Even with a 301 permanent redirect Like Counts will not transfer, same problem with using short URL’s

  • http://twitter.com/Jbstation Jailbreakstation

    But I need to know how this data influences the SEO ranking of a page or website. Please can you explain.