Tumblr Debuts In ComScore’s Top 50 Web Properties

Here’s another sign of Tumblr’s growth: The blogging network/platform has cracked comScore’s chart of the Top 50 U.S. web properties for the first time.

ComScore’s April 2012 report credits Tumblr with 23.5 million visitors during the month, which is good enough for No. 47 on the list. As you can see on the full chart below, that still leaves it behind sites like Netflix and MySpace (Nos. 41 and 42, respectively), but ahead of retail giant Target.

Google, Microsoft, Yahoo, Facebook and AOL comprise the top five, just as they did in March (and for some time before that, as I recall). Here’s the full Top 50:

comscore-top50

The single biggest gainer during April was another popular social site/service: Instagram. ComScore says its unique visitors were up 78 percent between March and April, and it’s now 106th overall.

Related Topics: Channel: Content Marketing | Statistics: Popularity & Usage | Top News | Tumblr

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About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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