Twitter And Facebook Report On Top Tweets Per Minute & “Top Moments” During Super Bowl

facebook-twitter-logos-200pxWhile it appeared to me that she was still lip-syncing yesterday, Beyonce Knowles was one of the big winners of yesterday’s social media buzz bowl.

The not-so-single lady’s celebrated halftime performance generated more than 250,000 tweets per minute (TPMs). Overall, according to Twitter, her performance drove 5.5 million tweets — and perhaps shut down power at the stadium for a half hour thereafter.

Other top TPM winners were the following:

  • Power outage: 231,500 TPM
  • 108-yard kickoff return for Ravens TD by Jones: 185,000 TPM
  • Clock expires; Ravens win: 183,000 TPM
  • Jones catches 56 yard pass for Ravens TD (end of 2nd quarter): 168,000 TPM
  • Gore TD for 49ers: 131,000 TPM

Top players in TPM order were:

  1. Ray Lewis
  2. Joe Flacco
  3. Colin Kaepernick
  4. Jacoby Jones

Facebook, which was mentioned far less frequently by advertisers than Twitter, reported its own list of highlights today. Beyonce was among them of course, coming in at number two. However the Ravens’ victory (“Ravens win”) was the “top moment” according to Facebook:

  1. Ravens win the Super Bowl
  2. Beyonce’s halftime performance
  3. Blackout in the Superdome
  4. Jacoby Jones’ 108-yard kickoff return for a Ravens touchdown (and Justin Tucker’s field goal kick)
  5. Joe Flacco’s 56-yard pass to Jacoby Jones for a Ravens touchdown (and Justin Tucker’s field goal kick)
  6. Joe Flacco’s 13-yard pass to Anquan Boldin for a Ravens touchdown (and Justin Tucker’s field goal kick)
  7. Frank Gore’s six-yard run for a 49ers touchdown (and David Akers’ field goal kick)
  8. Destiny’s Child surprise appearance with Beyonce during the half time show
  9. Ray Lewis’ retirement
  10. David Akers’ field goal kick from 27-yard line

Most mentioned players, in order, were the following:

  1. Ray Lewis
  2. Joe Flacco
  3. Colin Kaepernick
  4. Jacoby Jones
  5. Torrey Smith
  6. Vernon Davis
  7. Michael Crabtree
  8. Anquan Boldin
  9. Frank Gore
  10. David Akers

See our other coverage of the Super Bowl and social media:

Related Topics: Branding | Channel: Industry | Facebook | Facebook: Business Issues | Features & Analysis | Social Media Marketing | Statistics: Online Behavior | Statistics: Popularity & Usage | Twitter | Twitter: Business Issues | Twitter: Statistics

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About The Author: is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him @gsterling.

Connect with the author via: Email | Twitter | Google+ | LinkedIn



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