• http://www.brickmarketing.com/ Nick Stamoulis

    I really like the way those Twitter cards look! It will be interesting to see how brands start to play with them and what kind of content they share more.

  • http://twitter.com/seoinc SEO, Inc.

    I agree!

  • http://twitter.com/johnelincoln John E Lincoln

    I agree! It is interesting because every brand will have a different Twitter Card strategy. Outside of just choosing which card to use, they will want to decide if they want to make that content available on Twitter or if they would rather drive traffic to their site.

  • Chris Barnwell

    Getting re-tweets but no attribution (and potentially losing out on new followers) is annoying but hopefully Twitter cards will help solve that issue. Thanks for the post, John!

  • http://twitter.com/ProvenCandidate Proven

    Thanks, John! I’ll be mulling this over for the next long while.

  • Kevin Graves


    Ask Sean to help you with the robots.txt. Your example will drop an entire site from the search indexes rather than blocking Twitter.

  • http://twitter.com/johnelincoln John E Lincoln

    Hi Kevin,

    Great catch. I am very familiar with robots.txt, that sentence actually should have read:

    For example, here is a robots.txt which disallows crawling for all robots except Twitter’s fetcher:

    I’ll make an update here. Thanks for pointing this out and hope you are doing well.


  • http://www.twofourseven.co.uk/ Julio Romo

    John, good post. I covered Twitter Cards and the potential it has for PR professionals on my blog back in early October: http://www.twofourseven.co.uk/how-to-use-twitter-cards-for-pr-and-blogging/. For marketing there is a need for content to be built in a conversational standard. If this is ignored then it will fail to engage.

  • Amy

    So…Twitter Cards are something you encode onto your own website? Haha. Some of us need it spelled out for us completely.