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Twitter-Chase Ad Partnership Courts More Small Businesses
Twitter’s full-court press to get more small business advertisers continues today with the announcement that it is partnering with Chase to hand out $1 million in free advertising.
The deal combines advertising and education. Chase will give its four million small business customers access to workshops, case studies, etc., about how to use Twitter to grow their businesses. And Twitter is giving out a total of $1 million in free advertising. Eligible Chase customers can each get a $100 advertising credit to test the waters of Twitter advertising.
It’s similar to the Twitter-American Express ad deal that ran in 2012.
The first Chase-Twitter education event happens tomorrow in New York City. Twitter says its ad credits will be ready this fall.