Twitter’s Jack Dorsey Climbs The SF-Oakland Bay Bridge, Goes Crazy On Vine With Travelogue

jack dorsey bridge

Vine had a big day yesterday, being launched on Android. But now, Twitter’s short-video sharing app has gone to new heights, as Twitter chairman Jack Dorsey used it to document his climb up the San Francisco-Oakland Bay Bridge today.

It began here:


And away he went, tweeting and vining the journey:






















Vine has seen many interesting marketing uses from companies such as Lowe’s and its #lowesfixinsix videos, such as this one below:


I’m not sure that many companies will be able to match climbing a famous bridge, but it is yet another way the new sharing tool is getting put to use.

Related Topics: Channel: Video | Twitter: Vine


About The Author: is Founding Editor of Marketing Land. He’s a widely cited authority on search marketing and internet marketing issues, who has covered the space since 1996. Danny also serves as Chief Content Officer for Third Door Media, which publishes Search Engine Land and produces the SMX: Search Marketing Expo conference series. He has a personal blog called Daggle (and keeps his disclosures page there). He can be found on Facebook, Google + and microblogs on Twitter as @dannysullivan.

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