Twitter To Shut Down Older & Mobile Versions Of TweetDeck

Tweetdeck-LogoTweetDeck users will soon have a choice: Use the web-based version, the Mac or PC apps, or use something else to access Twitter.

Twitter announced today that all of the older versions of TweetDeck will be shut down in early May:

To continue to offer a great product that addresses your unique needs, we’re going to focus our development efforts on our modern, web-based versions of TweetDeck.

To that end, we are discontinuing support for our older apps: TweetDeck AIR, TweetDeck for Android and TweetDeck for iPhone.

They will be removed from their respective app stores in early May and will stop functioning shortly thereafter. We’ll also discontinue support for our Facebook integration.

These are both TweetDeck for Android and iPhone, so effectively, easy mobile access to TweetDeck is lost. TweetDeck for AIR means the loss for some of desktop support, but TweetDeck made a point of saying that both its Mac and PC standalone apps will continue to be supported.

TweetDeck has been sort of the power-users’ preferred official app thanks to numerous features that Twitter’s official apps (and Twitter.com) are lacking.

Impacting Twitter’s decision is the fact that the company is retiring version 1.0 of the Twitter API, which is what the old versions of TweetDeck rely on. Twitter is choosing the path of least resistance — shutting them down — rather than upgrading each version to work with the new API.

Personal suggestion for soon-to-be-homeless old TweetDeck users that use  iOS devices: Give Tweetbot a try, even if it does cost more than you’re probably used to paying for a Twitter client. It doesn’t have all of Tweetdeck’s features, but it’s pretty close — multi-column support, particularly. And it has a lot of features TweetDeck doesn’t.

Related Topics: Channel: Social Media Marketing | Twitter

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About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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  • http://twitter.com/KrisRoadruck Kris Roadruck

    This makes me angry. i use tweetdeck specifically because its NOT in the browser. Its gone downhill ever since twitter bought out the original dudes (I still by choice use the old version 0.38.2). Apparently they don’t get that one of their users “Unique needs” is a stand alone application. If I wanted to use it in the browser I’d just go to frickin twitter. Anyway when they axe it I think I’ll have my devs code up a knock-off version that uses their new api and give it away open source. Take that twitter. :P

  • http://www.kevinmullett.com Kevin Mullett

    It is at times like this that I am convinced Twitter doesn’t want to monetize their business, let alone provide what people are actually asking for. I would happily pay for an updated 38.2 version of Tweetdeck. And people are willing to pay, on both mobile and desktop, for dashboards that serve their purpose. Hootsuite has made a nice business out of it. Speaking of which, I would pay even more if a newer official Tweetdeck had analytics that Twitter clearly has the ability to serve.

    Why do I still use the old Tweetdeck? One key reason, the old “Tweetdeck lists” that, unlike Twitter’s own lists, are not limited to 20 lists with 500 accounts per. Oddly enough, I can’t even get all of my lists, and the contacts in them, correctly exported from the old Tweetdeck. Huge fail Twitter.

  • Urbane_Gorilla

    I use Tweetdeck particularly for trading stocks and love the desktop version because I can run several columns with different searches and get popup alerts on hits while it’s residing beneath my trading platform. I can’t imagine trying to use the Web Based Twitter stream with its single column. This really sucks big time.

  • Urbane_Gorilla

    BTW, as teens drift away from Facebook, why would they continue with Twitter now. All the kids are mobile…Without a mobile app, how many teen users does Twitter think they’ll lose? Considering that the total number of users is how services like Twitter and Facebook base their market value, it seems that they are purposely cutting their own throat.

  • Anders

    the new version tweetdeck isnt even close to the versatility of the older 0.38.2 and not a fit replacement. Not sure why the old one has to be turned off or even how but I do hope for some bright spark to make some sort of fix.

  • davewakeman

    I’m glad to see that I am not the only person that dislikes the new Tweetdeck. It really is not even close to the product that the older version was.

    I’m not even the type of user that is going to be really bothered by changes, but now that your feed automatically scrolls to the top, that makes the app a little more difficult for me to use effectively.

    And so it goes.

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