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Union Metrics Beefs up Social Offering With Instagram Analytics
When it comes to tricky social media tracking, Union Metrics has been on the forefront of innovative products. The first ever Analytics for Tumblr was launched in 2012, and Union Metrics also created TweetReach, a service that monitors both Twitter accounts and tracks historical Twitter reach. But wait, there’s more! Today a new professional grade product is unveiled: Union Metrics for Instagram.
Union Metrics for Instagram is a tool that will allow marketers to track both Instagram accounts and hashtags. The design replicates other Union Metrics tools and shows overall growth, posts, like and comments for each account. The tool starts at $199 and also allows for the discovery of the most popular hashtags, identification of the most avid fans, competitor tracking and time/date tracking to find the most popular time for content.
In addition to the Instagram Analytics, Union Metrics is also consolidating their various Social Media Tracking services into the new Union Metrics Social Suite. This will give marketers access to Instagram as well as Tumblr and Twitter analytics. All products are available now at Union Metrics.