Webcast Wednesday: “E-mail+Social = Profitable Client Retention”

This Wednesday, June 26 at 1 PM EDT, our sister site, Digital Marketing Depot will host a webcast that will highlight strategies for effectively combining email and social media marketing.

It’s been proven time and time again that it is cheaper for a company to keep a customer than bring on a new one. In today’s digital marketplace, marketers must know how to effectively combine marketing channels to build customer loyalty.

“E-mail + Social = Profitable Client Retention” will look at three marketing perspectives: agency, brand advertiser and email technology partner. Speakers include Monica Wright, Director of Community at MarketingLand; Kyle Lacy, Senior Manager of Content Marketing &Research at Exact Target, and Mike Corak, SVP of Integrated Digital Strategies at ethology.

Topics will include: why incorporating email and social media efforts are critical for client communication; which email techniques can track and improve brand loyalty, and how brand advertisers use email and social media for successful long-term client retention.

Registration is free at Digital Marketing Depot. Thanks to ethology for sponsoring this webcast.

Related Topics: Channel: Email Marketing | SMX & DMD Alerts


About The Author: is a news and information site covering internet marketing, marketing issues and the online marketing industry. Special site announcements and occasional sponsor messages are posted by Marketing Land.

Connect with the author via: Email | Twitter | Google+ | LinkedIn

Marketing Day:

Get the top marketing stories daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Marketing Land on Twitter @marketingland Like Marketing Land on Facebook Follow Marketing Land on Google+ Subscribe to Our Feed! Join our LinkedIn Group Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Marketing News!

Marketing Day is a once-per-day newsletter update - sign up below and get the news delivered to you!