“If management thinks there is nothing for their company to post on social media, they just haven’t thought hard enough.” A little imagination and taking spme action can go a long way, a really long way. It still amazes me why the reluctance on the C-suites part to utilize SM and let their companies reap some of the rewards. Great post Kelsey!

  • http://www.brickmarketing.com/ Nick Stamoulis

    “By customizing social media marketing to the company, all industries
    have a real chance at additional exposure, website traffic, and revenue
    from simply implementing social media efforts.”

    That customization is key. What works for Company A might not work as well for Company B, but that doesn’t mean social media is a bust. Each platform has it’s own set of users and they have their own set of unique goals they are trying to achieve. You have to tailor your message to fit the platform and the audience.

  • Kelsey Jones

    Thank you!

  • Kelsey Jones

    My point exactly. Thanks for your comment Nick.

  • http://www.oktopost.com/ Ben Green

    Great post! Loved your examples with Harry’s Plumbing, really captures how every company from Harry’s through Heinz can use SM as a great marketing tool.