• http://twitter.com/benkartzman ben kartzman

    Nice Article Tony.  Dynamic creative is still young (in terms of adoption)but it is unquestionably where the majority of display impressions are headed.  It also will continue to gain traction as providers make it easier for brand advertisers to leverage its technical complexity through an efficient process (speed to build and creative flexibility being critical as you pointed out) that ultimately yields a powerful and more relevant brand experience for consumers.  

  • http://www.brautkleiderkaufen.de/ Hochzeitskleid

    your analysis is so wonderful!