Yahoo Paying Mayer As Much As $71 Million To Become CEO

What did it take to lure Marissa Mayer from Google to the CEO post at Yahoo? A package that could be worth as much as $71 million in salary, bonuses, and stock grants over the next five years, according to a regulatory filing.

Mayer will receive an annual salary of $1 million and be eligible for an annual bonus that’s expected to come in at $2 million.

She’s also slated to get an “annual equity award” of $12 million in 2012 that will vest over the next three years, and she will be eligible for future annual equity grants after 2012, which are targeted to also come in at $12 million — though they’ll likely vest over several years following the grants, as well.

Of the $44 million in one-time payments, $30 million comes in the form of two $15 million stock option grants, which will vest over the next five years. The remainder is a $14 million “make whole” equity grant, made to compensate her for the stock she’s giving up by leaving Google.

Other interesting notes: she’ll receive 20 vacation days and $50,000 annually in reimbursements for security expenses.

Here’s the SEC filing and the offer letter.

Related Topics: Channel: Industry | Yahoo: Business Issues


About The Author: is executive features editor of Marketing Land and Search Engine Land. She’s a well-respected authority on digital marketing, having reported on, written about and worked in digital media and marketing for more than 10 years. She is a previous managing editor of ClickZ and has worked on the other side of digital publishing, helping independent publishers monetize their sites in her work at Federated Media Publishing.

Connect with the author via: Email | Twitter | Google+ | LinkedIn

Marketing Day:

Get the top marketing stories daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. You can read more about our comments policy here.
  • Asad Wahab

    I was just wondering how many poors can be fed in India and Africa in her one month salary?

Get Our News, Everywhere!

Daily Email:

Follow Marketing Land on Twitter @marketingland Like Marketing Land on Facebook Follow Marketing Land on Google+ Subscribe to Our Feed! Join our LinkedIn Group Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Marketing News!

Marketing Day is a once-per-day newsletter update - sign up below and get the news delivered to you!