What did it take to lure Marissa Mayer from Google to the CEO post at Yahoo? A package that could be worth as much as $71 million in salary, bonuses, and stock grants over the next five years, according to a regulatory filing.

Mayer will receive an annual salary of $1 million and be eligible for an annual bonus that’s expected to come in at $2 million.

She’s also slated to get an “annual equity award” of $12 million in 2012 that will vest over the next three years, and she will be eligible for future annual equity grants after 2012, which are targeted to also come in at $12 million — though they’ll likely vest over several years following the grants, as well.

Of the $44 million in one-time payments, $30 million comes in the form of two $15 million stock option grants, which will vest over the next five years. The remainder is a $14 million “make whole” equity grant, made to compensate her for the stock she’s giving up by leaving Google.

Other interesting notes: she’ll receive 20 vacation days and $50,000 annually in reimbursements for security expenses.

Here’s the SEC filing and the offer letter.

Related Topics: Channel: Industry | Yahoo: Business Issues

About The Author: Pamela Parker is executive features editor of Marketing Land and a contributing editor for Search Engine Land. She’s a well-respected authority on digital marketing, having reported and written on the subject since 1998, including a stint as managing editor of ClickZ. She’s also worked to help monetize independent publishers’ sites at Federated Media Publishing. She blogs about media and marketing at The River and about cooking, gardening and parenthood at Free Range. See more articles by Pamela Parker

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