Yahoo Shutters 10 Mobile Apps

Jan 27, 2012 at 6:12pm ET by Matt McGee

It’s not just Google closing products these days.

Yahoo announced today that it’s shutting down a full 10 of its mobile apps across both the iOS and Android platforms. The list of Yahoo mobile apps being shut down is as follows:

Yahoo Meme (iPad and iPhone)
Yahoo Mim (iPad)
Yahoo Answers (Android)
Yahoo AppSpot (Android and iPhone)
Yahoo Deals (iPhone)
Yahoo Finance (BlackBerry)
Yahoo Movies (Android)
Yahoo News (Android)
Yahoo Shopping (iPhone)
Yahoo Sketch-a-Search (iPad and iPhone)

I’m using the phrase “shut down” above; Yahoo says the apps will no longer be supported. It sounds like they’ll continue to function normally if you use them, but there won’t be any new development of any of the 10 apps.

“Our plan is to keep moving, to keep innovating, and to continuously measure and scrutinize what’s working and what isn’t – so we can make room for great new products,” the Yahoo announcement says. The company is promising more development of new mobile products, as well as further development of its popular Yahoo Mail, Messenger, Flickr and Sportacular apps.

Related Topics: Channel: Display Advertising | Mobile Marketing | Top News | Yahoo | Yahoo: Mobile

About The Author: Matt McGee is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the US. He blogs at Small Business Search Marketing and can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog. See more articles by Matt McGee

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Anonymous

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fjpoblam

Re-assuring they’ll continue with core apps. Now, if they’ll only add the features *I* want. [I won't go into it: off-topic.] But then, surely as they did, Yahoo! would either go out of business or drop the app or start getting Googlesque.

[Dang! Mebbe it's best to roll yer own.]
http://www.kualitatem.com/mobile-application-testing mobile application testing

Shutting Down the Mobile Phone Apps Completely is not wise decision by Yahoo! I am the User of Yahoo Movies (Android) and it works perfectly Fine for Me!
http://twitter.com/softxml Gregory Movsesyan

Yahoo! might seem to be a giant that is on the decline :)
http://www.theadvantech.com/ Online solution

Yahoo Sketch-a-Search (iPad and iPhone) Apps Is Best :)