Pinterest’s next move is search. CEO Ben Silbermann announced a new product, Guided Search, that he said is a major breakthrough for people exploring their interests online. “We asked ‘How can we help you discover things that you care about?’ ” said Silbermann, a press event Thursday night at Pinterest’s San Francisco headquarters. Pulling from […]
Rumors are that Google might be planning to kill Google+ or at least put it into a Walking Dead-like “zombie” mode, as TechCrunch characterizes it — and something Google denies. There are some good reasons for Google to do this, and potentially, it could allow Google to better fight on the new social battlefield, […]
In the first earnings report since Satya Nadella took the helm as CEO, Microsoft today announced revenue of $20.4 billion for third fiscal quarter of 2014, beating analysts’ estimate of $20.38 billion. Earnings per share came in at $0.68 per share, also beating estimates, which had pegged per share earnings at $.063. Revenue was essentially […]
For the past year, a growing number of Canadians have been using real postage stamps to raise awareness of missing or exploited children in Canada each year. It would seem it’s their version of the milk carton. Using stamps as the centerpiece of this initiative was the idea of Lowe Roche, which also designed and […]
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Recently, the industry has seen a considerable amount of buzz surrounding mobile wallet applications such as Google Wallet and Apple’s Passbook. Defined as an effective mobile solution for providing customer loyalty rewards and savings, there’s no question as to why these apps are becoming more popular. Even though consumers have expressed a desire for mobile […]
We’ve all done it. We’re all guilty of it. Yet can we really be blamed for it? We’re busy people. We’re focused on our daily routine. We have things to do. People to meet. Places to go. And so it is without surprise we walk right past homeless people without ever noticing. Calling attention to […]
Many major retailers do not send their transactional emails from the same email service provider (ESP) as their promotional emails. In fact, transactional emails are often delivered via an in-house solution or via the company’s e-commerce platform. Brands cite a variety of reasons for this, including: Transactional and promotional emails typically originate from two distinct systems […]
Here’s a heartwarming campaign for a good cause. To call attention to the strife children experience while growing up in war zones such as Palestine, Right to Pay and War Child Holland — which both teach kids how to cope with their feelings through sports, games and other means — teamed with Amsterdam-based ACHTUNG to […]
In our industry, we are constantly evaluating the way we choose our vendors and agencies. Increasingly, we are applying the same scrutiny, inspection and even introspection to how we choose our clients. Matches made in heaven are rare and certainly not static. The landscape around us is constantly changing, so keeping the evaluation ongoing and […]
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