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How the auto sales industry is transforming into digital dealerships Bringing the car-buying experience into the 21st century. by Rodric Bradford
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ML 20200812
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How the auto sales industry is transforming into digital dealerships
Bringing the car-buying experience into the 21st...
How the auto sales industry is transforming into digital dealerships
Bringing the car-buying experience into the 21st...
ML 20200811
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ML 20200811
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ML 20200810
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ML 20200810
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How connected TV measurement proves its performance marketing potential
Proper measurement on CTV not only shows its value over linear TV advertising, it showcases its performance marketing bonafides...
How connected TV measurement proves its performance marketing potential
Proper measurement on CTV not only shows its value over linear TV advertising, it showcases its performance marketing bonafides...
15 seconds of engagement as a simple content metric
inPowered is helping brands target engaged...
15 seconds of engagement as a simple content metric
inPowered is helping brands target engaged...
How visual commerce is transforming the customer experience
What is visual commerce and how does it prove...
How visual commerce is transforming the customer experience
What is visual commerce and how does it prove...
It’s time to think differently: Oracle CX Cloud
An update on Oracle's offering for marketers on the occasion of Cloud CX virtual...
It’s time to think differently: Oracle CX Cloud
An update on Oracle's offering for marketers on the occasion of Cloud CX virtual...
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Google extends lead forms to YouTube, Discovery campaigns
There are more contact fields, questions by vertical and new ways to automate customer data imports into Google...
Google extends lead forms to YouTube, Discovery campaigns
There are more contact fields, questions by vertical and new ways to automate customer data imports into Google...
Release Notes: Amperity partners with Infutor
CDP links up with consumer data...
Release Notes: Amperity partners with Infutor
CDP links up with consumer data...
4 Ways to Get Started with Agile Marketing
Join us on August 19th and learn how to increase the productivity and adaptability of your team by using Agile principles....
4 Ways to Get Started with Agile Marketing
Join us on August 19th and learn how to increase the productivity and adaptability of your team by using Agile principles....
How search data can inform larger online business decisions
Decision makers in their respective silos are generally unaware of the value in the data Google shares so it's your job to disperse this...
How search data can inform larger online business decisions
Decision makers in their respective silos are generally unaware of the value in the data Google shares so it's your job to disperse this...
Release Notes: Reveal Mobile adds Tapad device-matching to its location data
A partnership between location data and device-based identity...
Release Notes: Reveal Mobile adds Tapad device-matching to its location data
A partnership between location data and device-based identity...
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Business stress is no excuse to spam
Look at your email practices and make sure you are not stepping over ethical boundaries by assuming permission that has not been...
Business stress is no excuse to spam
Look at your email practices and make sure you are not stepping over ethical boundaries by assuming permission that has not been...
Ad industry groups launch effort to push for addressable media standards
The Partnership for Responsible Addressable Media includes ad industry trade groups, agencies, advertisers, publishers and ad tech...
Ad industry groups launch effort to push for addressable media standards
The Partnership for Responsible Addressable Media includes ad industry trade groups, agencies, advertisers, publishers and ad tech...
Release Notes: Sitecore updates Experience Platform and Experience Commerce
Sitecore responds to the increased importance of digital...
Release Notes: Sitecore updates Experience Platform and Experience Commerce
Sitecore responds to the increased importance of digital...
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Selecting the right digital platform for a virtual event
The decision-making process behind...
Selecting the right digital platform for a virtual event
The decision-making process behind...
Here’s why marketer’s need to understand dedicated and shared IPs
Your reputation is tied to your IP and your domain, thus, both have to be properly configured and protected....
Here’s why marketer’s need to understand dedicated and shared IPs
Your reputation is tied to your IP and your domain, thus, both have to be properly configured and protected....
SAP announces secure, scalable business-to-business solutions for marketers
Software and technology provider SAP announced the launch of a new B2B software-as-a-service (SaaS) solution that will allow users to securely...
SAP announces secure, scalable business-to-business solutions for marketers
Software and technology provider SAP announced the launch of a new B2B software-as-a-service (SaaS) solution that will allow users to securely...
IAB Europe releases new GDPR consent framework for comment
The Transparency & Consent Framework v2.0 comes amid an ever-changing ecosystem of privacy regulations, aimed at helping ad tech vendors meet...
IAB Europe releases new GDPR consent framework for comment
The Transparency & Consent Framework v2.0 comes amid an ever-changing ecosystem of privacy regulations, aimed at helping ad tech vendors meet...
IAB Tech Labs starts to replace VPAID with more interactive SIMID ad specs
IAB Tech Lab has opened SIMID (Secure Interactive Media Interface Definition) specifications for public comments through May...
IAB Tech Labs starts to replace VPAID with more interactive SIMID ad specs
IAB Tech Lab has opened SIMID (Secure Interactive Media Interface Definition) specifications for public comments through May...
Salesforce Summer ’19 release preps for Lightning migration: What you need to know
New features are designed to improve productivity and strengthen customer journey insights, but core upgrades are aimed at supporting the...
Salesforce Summer ’19 release preps for Lightning migration: What you need to know
New features are designed to improve productivity and strengthen customer journey insights, but core upgrades are aimed at supporting the...
Looking for more martech news? Visit MarTechToday.com
Replay: BuzzFeed SEO lead talks the future of AMP
What SEOs need to consider before Google lifts the AMP restriction on the Top Stories...
Replay: BuzzFeed SEO lead talks the future of AMP
What SEOs need to consider before Google lifts the AMP restriction on the Top Stories...
Online ad revenue was almost $125 billion in 2019 but growth is slowing
About 70% of ads appeared on mobile devices and 82% were programmatic....
Online ad revenue was almost $125 billion in 2019 but growth is slowing
About 70% of ads appeared on mobile devices and 82% were programmatic....
Nearly two-thirds of online publishers saw lower CPMs in early May
Though they're ticking back up, decreased CPMs are still a buying...
Nearly two-thirds of online publishers saw lower CPMs in early May
Though they're ticking back up, decreased CPMs are still a buying...
Why businesses that prioritized martech, data and organization are faring better during COVID [Video]
“One thing I can say is a true trend when we look across clients who are doing really well versus [those that are] struggling right now, is...
Why businesses that prioritized martech, data and organization are faring better during COVID [Video]
“One thing I can say is a true trend when we look across clients who are doing really well versus [those that are] struggling right now, is...
4 takeaways for content marketers in the time of COVID-19
Brands are playing it safe with their messaging, but there are still opportunities to serve and engage...
4 takeaways for content marketers in the time of COVID-19
Brands are playing it safe with their messaging, but there are still opportunities to serve and engage...
Looking for more search marketing news? Visit SearchEngineLand.com