Despite recent events, people still positive about internet’s impact on society
But survey shows education, geography, income and age impact sentiment....
Google is testing ads in its app Feed
The Google Feed offers up an un-tapped source of mobile ad...
Marketing Day: New political ad rules from Facebook & Twitter, a ‘Guide to PPC’ & more
Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the...
Twitter introduces new US election candidate labels & launches its Political Campaigning Policy
Starting May 30, qualifying candidates will have access to labels confirming their candidacy and campaign details....
Facebook’s new rules for political & issue ads start today
Any advertiser wanting to run political or issue ads must be verified on the platform and include 'Paid for' information with the...
Samsung stung by $539 million jury verdict in Apple patent defeat
The company argued it should only be on the hook for $28 million; expect another appeal....
Unauthorized Alexa conversation recording unnerved owner, called a mistake by Amazon
Will next-generation tech bring about a China-style 'surveillance...
Marketing Day: Facebook’s latest on fake news, Twitter’s Timeline Ads & new Facebook Group admin features
Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the...
Facebook’s latest on fake news, misinformation campaigns & user privacy
Shortly after CEO Mark Zuckerberg's appearance before the EU Parliament, Facebook shared multiple announcements outlining its safety and...
You need to be at SMX East. Registration is open!
In the fast-paced, ever-changing industry of online marketing, looking ahead is an absolute necessity. Serious marketers like you are taking...
Twitter looking to expand its programmatic offerings with Timeline Ad network pilot program
Twitter has not made an announcement about the ad network but is currently recruiting publishers for the...
Email: The oft-overlooked backbone of successful content marketing & SEO
Many people may think social media beats email in terms of ROI, but contributor Len Shneyder disabuses us of that notion, explaining how this...
Facebook rolls out new Group features & launches pilot support program for admins
Group administrators now have a process to let members know why their content was removed, and can collaborate with moderators via the admin...
After GDPR, here come the Unintended Consequences
There are the Obvious Results of the landmark legislation -- and then there are the hidden waves that ripple out...
Answers to email marketers’ niggling questions about GDPR
Contributor Kyle Henderick consults with his colleague to dispel likely areas of confusion about the data...
Telaria launches ‘first complete video ad platform’ for OTT
Formerly known as Tremor Video, the video SSP is now adding ad serving and analytics to its...
IAB Tech Lab releases a Data Transparency Framework
The proposed standards would establish a kind of ‘ingredients label’ for data...
Google to join IAB Europe’s Transparency and Consent Framework
But questions and concerns about Google's GDPR-compliance plans and guidance to publishers remain as the company prepares for a meeting with...
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Introducing Search Engine Land’s ‘Guide to PPC’
Just getting started with paid search or need a refresher on what's new and possible with ad creative, targeting, tracking and measurement?...
Yelp asks Europe to take new antitrust action against Google
Complaint to European Commission applies the logic of the Shopping Search case to local...
How much is too much? Faceted navigation and SEO
Contributor Eric Enge shares guidelines and handy workarounds you can follow to avoid indexing 'too many' faceted navigation...
The importance of transparency and understanding risk in link building
Are you looking to hire a link-building company? Contributor Julie Joyce recommends reviewing search engine guidelines before talking to service...
What negative SEO is and is not
In the first of a six-part series on negative SEO and its effect on links, content and user signals, contributor Joe Sinkwitz sets the tone by...
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