5 Disruptions Reshaping Modern Marketing
Scott Brinker examines changes in marketing – with tips on how to manage in this disruptive environment
Marketing certainly isn’t what it used to be. Digital is now part of nearly every marketing channel, and technologies like virtual reality, artificial intelligence and the Internet of Things are being touted as the next best thing for delivering the ideal customer experience. As if this isn’t enough, there are more than 4,000 martech companies, each offering a solution to at least one of your current marketing challenges.
How do you navigate this brave new world? Find out in this eBook, “5 Disruptions Reshaping Modern Marketing,” by Scott Brinker. Brinker explores how these major disruptions are impacting the marketing profession, and how organizations are successfully responding. Find out how your organization and navigate the massive changes that are happening now – as marketing, technology and management converge.