Soapbox: Gratitude is essential right now
Digital marketers are a tight community of people who know how to solve problems and help each other. We can get through this...
Amanda Milligan
Amanda Milligan is the marketing director at Fractl, a prominent growth marketing agency that’s worked with Fortune 500 companies and boutique businesses alike. Throughout her content marketing career, she’s directly managed the creation of 200-plus content campaigns, led the strategy for 20-plus clients, and run the 30-episode podcast Ask Amanda About Marketing.
Soapbox: Brand authority is the most underrated marketing goal
A customer will nearly always choose a brand they’ve consistently seen as an authority over a brand that impressed them...
Soapbox: ‘Intent’ should be every marketer’s #1 obsession
We need to be focused on what people are looking for and why we’re creating that...