Exclusive: Survey shows social media poised to capture holiday ad spend
Wondering if you should advertise on Facebook and Instagram this holiday season? Survey says - yes! Here's a sneak peek at how 260 business owners...
Brian Handly
Brian Handly, CEO of Reveal Mobile, possesses more than 20 years of technical, operational and executive management experience, with 18 years of that in advertising technology. Brian was co-founder and CEO of Accipiter, which was acquired by Atlas in December of 2006 followed by the $6.1 billion acquisition of Atlas by Microsoft in 2007. Before their recent acquisition, Handly served on the Board of Directors for WebAssign, and currently serves as an Operating Partner for Frontier Capital. Brian also has extensive experience as an angel investor and is an active advisor for several North Carolina technology companies.
Where will Facebook’s growth come from? Instagram
Contributor Brian Handly shares research that reveals the surprising sophistication SMBs are employing in their advertising on Instagram....
Customer acquisition on social media — with your own data
At a time when the use of third-party data is under increased scrutiny, contributor Brian Handly touts the benefits of using your own....
Measuring real-world foot traffic results from 3 quick-service restaurant campaigns
Do social media stunts and digital ad campaigns drive real traffic to fast food locations? Contributor Brian Handly describes three campaigns and...
Taking on the duopoly: What are the mobile advertising alternatives to Facebook and Google?
Facebook and Google are dominating mobile advertising, so what are marketers to do? Columnist Brian Handly discusses the solution to competing with...
Reframe your thinking about the beacon opportunity
Beacons may not be in the media limelight as of late, but contributor Brian Handly believes we're seeing accelerating deployments of them for a...
