Going on the offensive: The use of attack sites in reputation management
Contributor Chris Silver Smith discusses counterattack campaigns, how they are used and why they are not a best practice for online reputation...
Chris Silver Smith
Chris Smith is President of Argent Media, and serves on advisory boards for Universal Business Listing and FindLaw. Follow him @si1very on Twitter and see more of his writing on reputation management on Search Engine Land.
Tips on leveraging personal name collisions in online reputation management
Each person may be as unique as a snowflake, but there's a good chance they share a name with someone else. Contributor Chris Silver Smith explains...
Here’s how to use Twitter to dominate the Google search results
If you want to displace negative content or build a strong brand identity, Twitter can help, says Contributor Chris Silver Smith. Here are 10 ways to...
What Zuckerberg’s testimony may mean for CDA’s Section 230
Is Facebook really taking responsibility for the content others publish on its site? Contributor Chris Silver Smith explores the possible...
Don’t let your organization be a sitting duck: 10 reputation management tips for 2018
Let 2018 be the year you get proactive about online reputation management. Columnist Chris Silver Smith shares 10 tips to help you reduce the risks...
Increase of extortion-fueled reputation attacks points to a need for legal change
Columnist Chris Silver Smith believes that as more people suffer online reputation attacks, lawmakers must modify legislation to help innocent...
CEO who forged court order to get Google to remove defamation faces prison
Contributor Chris Silver Smith tells the lamentable story of a sophisticated apparent reputation attack and a victimized company led to take...
Twitter SEO: Ninja tricks for reputation repair
If you're looking to fix your personal reputation online, optimizing your Twitter account is an invaluable step. Columnist Chris Silver Smith shares...
How long does reputation management take?
Columnist Chris Silver Smith discusses the factors that affect the time it takes to clean up online content that damages your name or...
Initial Interest Confusion rears its ugly head once more in trademark infringement case
Columnist Chris Silver Smith details recent trademark infringement cases in which site search results pages caused legal issues for retailer sites....
Is Ripoff Report subverting Google take-downs?
Previously de-indexed Ripoff Report pages are reappearing and ranking prominently again in Google. Columnist Chris Silver Smith takes a close look at...
Google thaws (a little) on defamation cases
Would-be-legal remedies for online reputation issues are still up in the air, explains contributor Chris Silver Smith, arguing that it may be time to...
Paradigm shift: Has Google suspended defamation removals?
Columnist Chris Silver Smith takes a look at what could be a recent policy shift in Google's longstanding informal policy of granting court-ordered...
10 domain name secrets to repair your online reputation
If you're trying to fix your personal reputation online, looking toward your domain name is a valuable first step. Columnist Chris Silver Smith...
Opinion: Google is biased toward reputation-damaging content
Why does reputation-damaging content seem to appear so quickly in Google’s search results? Columnist Chris Silver Smith outlines his theory on why...
10 reasons not to pay reputation-attack sites for removals
If your reputation has been damaged online, you might be tempted to pay sites to take down the offending content. Columnist Chris Silver Smith...
How ignoring online reputation can destroy your PPC campaign
Don't make the mistake of ignoring your company’s ratings and reviews. Columnist Chris Silver Smith explains how your online reputation affects...
UC Davis scandal exposes the online reputation industry’s own bad rap issue
Following the UC Davis scandal, the online reputation management (ORM) industry was left with a bad reputation. Columnist Chris Silver Smith explains...
Composition of an online reputation dream team
If you're hit with an online reputation attack, you'll need the best possible team of professionals on your side. Columnist Chris Silver Smith...
10 tactics for handling haters on Facebook
How do you manage negative postings on Facebook? Columnist Chris Silver Smith discusses some tools and methods to help you alleviate the situation...
